Account Director
2 weeks ago
Marks is a brand design and experience agency creating engaging moments across the entire brand spectrum – from brand design and packaging to content and consumer connections. Marks is uniquely built for the boldest brands to gain access to premier multi-discipline and multi-channel talent, teams and capabilities so brands can deliver dynamic and disruptive content at the speed of culture.
A super-charged experienced global powerhouse - 700 people strong, with subject matter experts working collaboratively across 12 studios and 8 countries - we have helped some of the world’s biggest brands connect to their audiences and tackle the biggest challenges and opportunities of today’s consumer landscape.
About the Team
A multidisciplinary group of problem-solvers, you’ll work alongside strategists, designers and subject matter experts to uncover the truth behind client asks and needs, developing innovative and creative solutions that engage audiences, build brands and ultimately drive sales.
Role
The Account Director partners with creative and strategy teams to provide brand consultation, perspective, and recommendations to clients. The Account Director is responsible for leading projects or clients (based on complexity) within the Senior Account Director portfolio of work.
Core Expectations
As an
ambassador
for MARKS externally and internally, you are expected to:
Always conduct yourself with professionalism
Represent and project the values of MARKS
Be able to articulate what MARKS does and our competitive points of difference
Seek opportunities to position the organization for competitive advantage
As a
senior leader
of MARKS, you are expected to:
Fully and independently own your responsibilities and deliverables
Inform decisions to protect and serve the best interest of the organization
Help manage the balance; do great work; make a profit, clients love us, have a happy team
Have a strong understanding of MARKS services, products, processes, and protocol and continue to learn
Be able to articulate MARKS services, products, processes, and protocol as related to your department
Lead by example; be a role model
Regularly communicate with your team(s) and management
As a
people manager
of MARKS, you are expected to:
Motivate and challenge your team to achieve beyond what they think they are capable of doing
Accept responsibility for the actions of those for which you are managing
Instill trust and confidence in your direct reports, peers, and management
Your Responsibilities include, but are not limited to:
Client Consultation
Provides client with distinct point-of-view on marketing, creative strategies, target audience, competitive set, trends, and opportunities for building brand awareness, competitive point of difference, and relevance with target audience.
Develops category analyses and market audits to provide a clear perspective to support creative direction.
Recommends process/techniques for creative development, research, equity analysis, brand segmentation, asset management and other branding processes as appropriate.
Relationship Building/Maintaining
Develops relationships with clients (manager and director level) to support the procurement of repeat business. Seeks to penetrate and drive new areas of business opportunity with client.
Seeks out opportunities to provide additional information on brand that is outside of project scope. Obsessively client focused, always looking for ways to surprise and delight clients.
Provides “added value” through the strength of the relationship and personal association – viewed as trusted advisor.
Staff and Team Management
Provides guidance and mentoring to Client Managers and/or Project Coordinators/Managers on branding disciplines, client service methods, protocol, tactics, industry terminology, and process.
Manages and inspires cross functional teams from initial briefing through implementation to deliver highest standards of excellence in service, strategic consultation, creativity and professionalism that address client issues/objectives
Determines “readiness” of work for client presentations with the senior creative and strategy teams.
Project Management
Serves as the direct contact liaison between the client and creative, strategic and production teams.
Receives and provides all client direction, questions, and relevant information to teams.
Ensures alignment with creative brief, account strategy, and understanding of client issues.
Coordinates internal review meetings and client meetings and conference calls as appropriate.
Ensures smooth transition of the creative/strategic process to the production process. Organizes content, flow and materials with Design Director to create a compelling, thought-provoking presentation and representation of MARKS.
Develops proposals, budgets, and reconciliations for all project activity on assigned accounts.
Reviews financial performance against approved fee and expense budget.
Manages project deliverables and requests addendums for out-of-scope work.
Submits invoice requests, review/approves invoices, and tracks receivables.
Manages individual financial targets, as specified by the /VP Client Services/General Manager/Managing Partners.
Heads up finding new business opportunities with existing/lapse clients.
Supports Biz Dev in developing case studies and writing proposals.
Seeks organic growth of all clients in the portfolio through expansion of MARKS offerings and/or wider and deeper infiltration of client’s business
Competencies we like:
Strategic business and brand consultation skills
Self starter that demonstrates initiative and proactivity
Strong team management and mentoring skills
Creative and analytical thinker who is detail oriented
Ability to apply discretion and judgment to actions internally and externally
Ability to develop client-ready thinking and presentations
Excellent organizational skills with ability to multi-task and manage priorities and timelines
A few Qualifications that will help:
Bachelor’s degree from an accredited college
8+ years of related experience
Strong background in client relationship building and team leadership (agency experience a plus)
Experience in brand and packaging development– from creative through to production
Demonstrated ability to present effectively to Senior clients and internal teams
Proven ability to manage, drive and develop multiple accounts and projects simultaneously
Capability to engage in departmental responsibilities that facilitate growth and efficiencies within MARKS
Ability to work in a fast-paced, collaborative environment
Has confidence and is a strong team leader
Demonstrated leadership and growth capabilities
Qualifications
Education
Required
Bachelors or better.
Experience
Required
Ability to work in a fast-paced, collaborative environment
Capability to engage in departmental responsibilities that facilitate growth and efficiencies within MARKS
Proven ability to manage, drive and develop multiple accounts and projects simultaneously
Demonstrated ability to present effectively to Senior clients and internal teams
Experience in brand and packaging development– from creative through to production
Strong background in client relationship building and team leadership (agency experience a plus)
8 years:
8 years:
Years of related experience
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
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