Senior Marketing Executive

3 weeks ago

Atlanta, United States TIER4 GROUP Full time

Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the companys marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing efforts toward the realization of high-impact goals.

This position will be responsible for delivering marketing strategies that amplify our message to the healthcare industry, capture market demand and acquisition, and increase customer advocacy. This is a unique opportunity to make a significant impact and shape the future of our growing organization.

Responsibilities

  • Define marketing strategies to support the companys overall strategic objectives
  • Oversee content, creative, product, and digital marketing efforts - ensuring our consistent brand voice throughout
  • Build our reputation to become known as a clinical risk mitigation leader in our market
  • Drive customer acquisition, revenue growth and customer advocates through strategic marketing tactics
  • Develop comprehensive marketing plans and budgets
  • Serve as the voice of marketing for cross-departmental/cross-functional initiatives to guide a unified approach to business development, advice, customer experience, etc. that meets customer demands
  • Drive customer segmentation, market research, and competitive analysis to identify target audiences, optimize messaging, and refine go-to-market strategies
  • Stay ahead of industry trends, emerging technologies, and customer needs to identify opportunities for innovation and growth
  • Manage and grow a team of marketers to scale efforts and meet business objectives. Serve as a player/coach and lead the team to success through fostering continuous learning, growth, and development.
  • Commitment to our core precept of a PolicyOwner first philosophy

Requirements and skills

  • Proven experience as chief marketing officer, senior marketing executive, or similar role in the B2B space- preferably within an insurance or financial services organization
  • Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, campaign execution, product promotion, etc.)
  • Solid understanding of market research and data analysis methods
  • Ability to apply tactics across new and traditional media channels, and tie marketing activities to business results
  • Extensive experience in developing and executing successful multi-channel marketing campaigns
  • Deep understanding of marketing technology, automation and CRM platforms
  • Having a customer-centric mindset as well as a data-informed, learning approach to marketing
  • Experience managing and growing a mid to large size team of marketers
  • BS/BA in business administration, marketing, communications, or relevant field; MS/MA is a plus, relevant certifications in marketing areas preferred

  • Senior Marketing Executive

    2 months ago

    Atlanta, United States Tier4 Group Full time

    Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the company’s marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing efforts toward the realization of high-impact goals. This position will be responsible for delivering...

  • Senior Marketing Executive

    7 days ago

    Atlanta, Georgia, United States TIER4 GROUP Full time

    Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the companys marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing efforts toward the realization of high-impact goals. This position will be responsible for delivering...

  • Senior Marketing Executive

    3 weeks ago

    Atlanta, United States Tier4 Group Full time

    Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the company’s marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing efforts toward the realization of high-impact goals. This position will be responsible for delivering...

  • Senior Marketing Executive

    2 months ago

    Atlanta, United States Tier4 Group Full time

    Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the company’s marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing efforts toward the realization of high-impact goals. This position will be responsible for delivering...

  • Senior Marketing Executive

    3 weeks ago

    Atlanta, United States Tier4 Group Full time

    Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the company’s marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing efforts toward the realization of high-impact goals. This position will be responsible for delivering...

  • Senior Marketing Executive

    2 months ago

    Atlanta, United States Tier4 Group Full time

    Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the company’s marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing efforts toward the realization of high-impact goals. This position will be responsible for delivering...

  • Commercial Marketing Account Executive

    2 months ago

    Atlanta, United States Criterion Executive Search Full time

    Job DescriptionJob DescriptionVery nice opportunity in the Atlanta area with a very well-respected nationwide broker for a Marketing Account Executive with 5+ years of Real Estate experience in a brokerage environment. You will be responsible for Leading and coordinating marketing and service activities on new and renewal business as well as supporting...

  • Commercial Marketing Account Executive

    2 months ago

    Atlanta, United States Criterion Executive Search Full time

    Job DescriptionJob DescriptionVery nice opportunity in the Atlanta area with a very well-respected nationwide broker for a Marketing Account Executive with 5+ years of Real Estate experience in a brokerage environment. You will be responsible for Leading and coordinating marketing and service activities on new and renewal business as well as supporting...

  • Commercial Marketing Account Executive

    3 weeks ago

    Atlanta, United States Criterion Executive Search Full time

    Job DescriptionJob DescriptionVery nice opportunity in the Atlanta area with a very well-respected nationwide broker for a Marketing Account Executive with 5+ years of Real Estate experience in a brokerage environment. You will be responsible for Leading and coordinating marketing and service activities on new and renewal business as well as supporting...

  • Sales and Marketing Assistant

    1 month ago

    Atlanta, United States Integral Senior Living Full time

    Sales and Marketing Assistant Flexible Hours!Vibrant community. Inspiring company culture. The mission of making tomorrow better than yesterday. Join ISL in making dreams come true!SUMMARY of Duties The Sales & Marketing Assistant is responsible for assisting the Director of Sales & Marketing in actively acquiring and managing short- and long-term leads....

  • Corporate Marketing Executive

    2 months ago

    Atlanta, United States TIER4 GROUP Full time

    Job DescriptionJob DescriptionCorporate Marketing Executive Atlanta, GA - Relo Assistance Available Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the companys marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing...

  • Corporate Marketing Executive

    2 months ago

    Atlanta, United States TIER4 GROUP Full time

    Job DescriptionJob DescriptionCorporate Marketing Executive Atlanta, GA - Relo Assistance Available Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the companys marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing...

  • Corporate Marketing Executive

    3 weeks ago

    Atlanta, United States TIER4 GROUP Full time

    Job DescriptionJob DescriptionCorporate Marketing Executive Atlanta, GA - Relo Assistance Available Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the companys marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing...

  • Corporate Marketing Executive

    3 weeks ago

    Atlanta, United States TIER4 GROUP Full time

    Job DescriptionJob DescriptionCorporate Marketing Executive Atlanta, GA - Relo Assistance Available Our client, a leader in the Insurance space, is looking for a Senior Marketing Executive to develop and execute the companys marketing strategy and vision. You will oversee and grow a team of first-in-class in-house marketers and will direct all marketing...

  • Sales and Marketing Assistant

    7 days ago

    Atlanta, Georgia, United States Integral Senior Living Full time

    Sales and Marketing Assistant Flexible Hours Vibrant community. Inspiring company culture. The mission of making tomorrow better than yesterday. Join ISL in making dreams come trueSUMMARY of Duties The Sales & Marketing Assistant is responsible for assisting the Director of Sales & Marketing in actively acquiring and managing short- and long-term leads....

  • Senior Sales Executive

    4 weeks ago

    Atlanta, United States Brightwell Full time

    What We Do: Brightwell is a full-service payments company supplying thoughtful solutions and technology for sending money around the world while managing the complex regulatory requirements surrounding those transactions. By coupling technological innovation with strategic partnerships, Brightwell offers technology for businesses and individuals to expand...

  • Executive Director

    7 days ago

    Atlanta, Georgia, United States Thrive Senior Full time

    Executive Director (Community President) Job Category :AdministratorRequisition Number :COMMU002345Apply nowPosted : May 16, 2023Full-TimeLocations Showing 1 locationThrive Senior Living171 17th StreetSuite 1500Atlanta, GA 30363, USA Description This role is based in Georgia, if you are hired and do not live in GA, it will require relocation to Georgia.In...

  • Senior Sales Executive

    4 weeks ago

    Atlanta, United States Brightwell Full time

    Job DescriptionJob DescriptionWhat We Do:  Brightwell is a full-service payments company supplying thoughtful solutions and technology for sending money around the world while managing the complex regulatory requirements surrounding those transactions. By coupling technological innovation with strategic partnerships, Brightwell offers technology for...

  • Senior Sales Executive

    4 weeks ago

    Atlanta, United States Brightwell Full time

    What We Do:   Brightwell is a full-service payments company supplying thoughtful solutions and technology for sending money around the world while managing the complex regulatory requirements surrounding those transactions. By coupling technological innovation with strategic partnerships, Brightwell offers technology for businesses and individuals to...

  • Senior Sales Executive

    3 weeks ago

    Atlanta, United States Brightwell Full time

    Job DescriptionJob DescriptionWhat We Do:  Brightwell is a full-service payments company supplying thoughtful solutions and technology for sending money around the world while managing the complex regulatory requirements surrounding those transactions. By coupling technological innovation with strategic partnerships, Brightwell offers technology for...