![Appian](https://media.trabajo.org/img/noimg.jpg)
Vice President, Digital Marketing
5 days ago
Here at Appian, our core values of Respect, Work to Impact, Ambition, and Constructive Dissent & Resolution define who we are. In short, this means we constantly seek to understand the best for our customers, we go beyond completion in our work, we strive for excellence with intensity, and we embrace candid communication. These values guide our actions and shape our culture every day. When you join Appian, you'll be part of a passionate team that's dedicated to accomplishing hard things.Responsibilities:Set and implement the digital marketing strategy for Appian that aligns with the overall company vision and marketing/GTM strategyOversee digital operations to increase demand, enhance sales and our overall customer experience, identify additional engagement and sales channels, attract quality traffic to our web properties, and promote our online presence. This applies for existing customers and partners as well as net new prospects.Create and innovate on programs to drive increased quality traffic to Appian web properties as well as more personalized experiences for segments and cohorts of visitorsLeverage, recommend and implement marketing technologies (working closely with Business Technology) to implement a world class digital experience spanning market awareness, education, and demand generation.This role serves on the Marketing leadership team to set and drive overall marketing strategy, objectives, and programsLead the evolution of our web properties, paid media programs, SEO, marketing operations functions, Implement a framework for experimentation and learning for our digital initiativesRegularly manage and review pipeline performance metrics with key stakeholders, including leaders and analyse ROI by campaign, channel, segment and source in order to improve lead and pipeline quality. Understand and leverage data and analysis of our digital content and how that impacts our customer engagement and sales pipeline.Work collaboratively with Marketing leaders and teams, Rev Ops, Business Technology, Sales and Customer SuccessBuild and manage a team of high performing marketers and analysts focused on growing our presence and global businessManage the department budget and make ROI centered decisions for near term and future investments.Qualifications: About You:Bachelors Degree required12+ years B2B experience including leading diverse teams - functional and geographicalConfident with B2B software marketing performance KPIs and optimisationsExperienced in crafting and executing results-driven digital programsProven success in working collaboratively with Growth Marketing, Executive leadership, and Sales functions.Critical thinking, problem solving skills, hands-on approachExcellent project management skillsStrong verbal and written communication skillsExperienced in managing vendor relationshipsExperienced in using CRM, Marketing Automation, web analytics systems/toolsTools and Resource Training and Development: During onboarding, we focus on equipping new hires with the skills and knowledge for success through department-specific training. Continuous learning is a central focus at Appian, with dedicated mentorship and the First-Friend program being widely utilized resources for new hires. Growth Opportunities: Appian provides a diverse array of growth and development opportunities, including our leadership program tailored for new and aspiring managers, a comprehensive library of specialized department training through Appian University, skills based training, and tuition reimbursement for those aiming to advance their education. This commitment ensures that employees have access to a holistic range of development opportunities.Community: Well immerse you into our community rooted in respect starting on day one. Appian fosters inclusivity through our 8 employee-led affinity groups. These groups help employees build stronger internal and external networks by planning social, educational, and outreach activities to connect with Appianites and larger initiatives throughout the company.About AppianAppian is a software company that automates business processes. The Appian AI-Powered Process Platform includes everything you need to design, automate, and optimize even the most complex processes, from start to finish. The world's most innovative organizations trust Appian to improve their workflows, unify data, and optimize operationsresulting in better growth and superior customer experiences. For more information, visit appian.com. [Nasdaq: APPN]Follow Appian:Twitter, LinkedIn.Appian Corporation is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, genetic information, or any other characteristic protected by law. Further, Appian will not discriminate against applicants for inquiring about, discussing or disclosing their pay or, in certain circumstances, the pay of their co?worker,Pay Transparency Nondiscrimination. Appian provides reasonable accommodations to applicants and employees in accordance with all applicable laws.If you need a reasonable accommodation for any part of the employment process, please contact us by email at ReasonableAccommodations@appian.com and let us know the nature of your request and your contact information. Requests for accommodation will be considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.Appian's Privacy Policy
-
Vice President, Digital Marketing
3 weeks ago
McLean, United States Appian Corporation Full timeHere at Appian, our core values of Respect, Work to Impact, Ambition, and Constructive Dissent & Resolution define who we are. In short, this means we constantly seek to understand the best for our customers, we go beyond completion in our work, we strive for excellence with intensity, and we embrace candid communication. These values guide our actions and...
-
Regional Vice President
4 weeks ago
Mclean, United States Appian Full timeThe best salespeople achieve the most when they are selling outstanding products, solutions, and services backed by an extraordinary company. That's what you get when you sell for Appian. We are passionate about driving digital transformation by bringing Appian solutions that provide the speed, agility, and efficiency needed to compete and grow. Are you...
-
Vice President, Digital Marketing
3 weeks ago
McLean, United States Appian Corporation Full timeJob DescriptionJob DescriptionHere at Appian, our core values of Respect, Work to Impact, Ambition, and Constructive Dissent & Resolution define who we are. In short, this means we constantly seek to understand the best for our customers, we go beyond completion in our work, we strive for excellence with intensity, and we embrace candid communication. These...
-
Vice President, Digital Marketing
3 weeks ago
McLean, United States Appian Corporation Full timeJob DescriptionJob DescriptionHere at Appian, our core values of Respect, Work to Impact, Ambition, and Constructive Dissent & Resolution define who we are. In short, this means we constantly seek to understand the best for our customers, we go beyond completion in our work, we strive for excellence with intensity, and we embrace candid communication. These...
-
Regional Vice President
4 weeks ago
McLean, United States Appian Corporation Full timeDescription Here at Appian, our core values of Respect, Work to Impact, Ambition, and Constructive Dissent & Resolution define who we are. In short, this means we constantly seek to understand the best for our customers, we go beyond completion in our work, we strive for excellence with intensity, and we embrace candid communication. These values...
-
McLean, VA, United States Maximus Full timeGeneral information Job Posting Title Vice President of Digital Infrastructure and Technology Strategy and Chief of Staff to CDIO Date Friday, March 15, 2024 City Mclean State VA Country United States Working time Full-time Description & Requirements As the Vice President of Digital Infrastructure and Technology...
-
Area Vice President, State
4 weeks ago
McLean, United States Appian Corporation Full timeJob DescriptionJob DescriptionHere at Appian, our core values of Respect, Work to Impact, Ambition, and Constructive Dissent & Resolution define who we are. In short, this means we constantly seek to understand the best for our customers, we go beyond completion in our work, we strive for excellence with intensity, and we embrace candid communication. These...
-
Vice President of Product
4 weeks ago
McLean, United States Aireon LLC Full timeCompany Overview Aireon deployed the world's first global space-based air traffic surveillance system, providing real-time aircraft monitoring capabilities around the world, including over the poles, over the oceans and in remote areas. Aireon data enables safer, more efficient and more environmentally friendly aviation travel, resulting in significant CO2...
-
Executive Vice President/CFO
2 days ago
McLean, United States NADA Full timeJob DescriptionJob DescriptionNADA is seeking an Executive Vice President & Chief Financial Officer to join our team. As EVP/CFO, you will drive NADA’s and its related entities financial strategy and ensure our fiscal responsibility. Our EVP/CFO has significant impact on the strategic direction and effective operation of NADA and affiliated entities as...
-
Director, Managed Marketing Strategy
1 week ago
McLean, United States Hilton Full timeDirector, Managed Marketing Strategy - CALA **The location for this position is virtual/remote based in the United States.** This is your chance to be part of an in-house Commercial Services team that propels Hilton's sales, revenue management, call center, and analytics functions! As a Director, Managed Marketing Strategy-CALA you will support these areas...
-
Area Vice President, State
4 weeks ago
McLean, United States Appian Corporation Full timeDescription Here at Appian, our core values of Respect, Work to Impact, Ambition, and Constructive Dissent & Resolution define who we are. In short, this means we constantly seek to understand the best for our customers, we go beyond completion in our work, we strive for excellence with intensity, and we embrace candid communication. These values...
-
Senior Analyst, Digital Marketing
2 days ago
McLean, United States Hilton Full timeDescription***This role is based at one of our corporate offices in McLean, VA, or Dallas, TX***This is your chance to be part of Marketing team that attracts customers to Hilton through strong storytelling, top-rated rewards, and unique customer experiences and partnerships. As a Senior Analyst, Digital Marketing (MarTech), you will harness data and...
-
(Hybrid) Vice President, Commercial Real Estate
2 weeks ago
McLean, United States PenFed Credit Union Full time**Overview** Are you looking to take your career from good to great? As an employee of PenFed, every day is an opportunity to thrive, and be part of a team working to ensure our organization is providing world class service to our members, employees, and our communities. We exist to help our members realize their full potential, educate and encourage their...
-
Senior Analyst, Digital Marketing
1 week ago
McLean, United States Hilton Full time***This role is based at one of our corporate offices in McLean, VA, or Dallas, TX*** This is your chance to be part of Marketing team that attracts customers to Hilton through strong storytelling, top-rated rewards, and unique customer experiences and partnerships. As a Senior Analyst, Digital Marketing (MarTech), you will harness data and analytics to...
-
Senior Vice President, Customer Success
4 weeks ago
McLean, United States Somatus Full timeOverview The Sr. Vice President, Customer Success will be responsible for customer retention, revenue growth, and relationship growth to ensure the success of Somatus clients’ portfolios. This position will play a vital role in the delivery of customer experience, promote a customer-centric focus, and drive growth and scale strategy. This SVP will develop...
-
Senior Vice President, Customer Success
3 weeks ago
McLean, United States Somatus Full timeOverview The Sr. Vice President, Customer Success will be responsible for customer retention, revenue growth, and relationship growth to ensure the success of Somatus clients’ portfolios. This position will play a vital role in the delivery of customer experience, promote a customer-centric focus, and drive growth and scale strategy. This SVP will develop...
-
Industry Leader, Federal Healthcare
4 weeks ago
Mclean, United States Appian Full timeThe best business development organizations achieve the most when they are selling outstanding products, solutions, and services backed by an extraordinary company. That's what you get when you are part of the Appian business development organization. We are passionate about driving digital transformation by bringing Appian solutions that provide speed,...
-
McLean, United States RippleMatch Full timeThis role is with Appian. Appian uses RippleMatch to find top talent. Sales Development Representative Here at Appian, our core values of Respect, Work to Impact, Ambition, and Constructive Dissent & Resolution define who we are. In short, this means we constantly seek to understand the best for our customers, we go beyond completion in our work, we strive...
-
Area Vice President, State
4 weeks ago
McLean, United States Appian Corporation Full timeJob DescriptionJob DescriptionHere at Appian, our core values of Respect, Work to Impact, Ambition, and Constructive Dissent & Resolution define who we are. In short, this means we constantly seek to understand the best for our customers, we go beyond completion in our work, we strive for excellence with intensity, and we embrace candid communication. These...
-
Commercial Banker
4 weeks ago
McLean, United States JPMorgan Chase Bank, N.A. Full timeYou are customer focused, enjoy building relationships and providing financial advice to your clients. A role as a Commercial Banker is for you. As a Commercial Banker within the Middle Market Banking team, your role is to be the focal point of client acquisition and ongoing relationships; Bankers work both independently and as part of a team to introduce...