Social Media Manager

1 month ago


Boston, United States Alira Health Group Full time

Join our global team dedicated to innovation and initiative, where physical walls and different time zones don’t limit, but encourage, collaboration. Where all contributions and new ideas are explored with an open mind and work is driven by our shared values: be courageous, be accountable, be honest, be inclusive and elevate others. Job Description Summary The Social Media Manager is a vital part of the Alira Health Marketing Team and member of Global Campaigns Team. In this role you will be 360 degrees responsible for Alira Health’s social media channels – from working on the B2B social media strategy alongside VP of Global Marketing and Director of Global Campaigns to implementing it in holistic manner working closely with Social Media Coordinator.

As ecosystem of Alira Health social media is growing quickly, you will be responsible for ensuring that it becomes part of our branding and demand generation strategy.

Responsibilities

Develop multi-channel global B2B social media strategy in collaboration with VP of Global Marketing and Director of Global Campaigns to support holistic demand generation campaigns and branding needs Develop and maintain a multi-channel social media calendar and continuously solicit and incorporate feedback from key stakeholders Collaborate with Social Media Coordinator on the production of the new engaging content ensuring its maximum quality Analyze the performance of social media channels and proactively propose ways of improving it Continuously monitor social media to assess current industry trends Develop and foster social media SOPs and guidelines Support Practice and Business Development teams with their personal social media strategies to help them achieve their strategic business objectives and build personal brand Conduct social media trainings for Alira Health’s employees when required Collaborate with Marketing Technology Associate on selection and introduction of social media management technology

Job requirements

3+ years in a role of Social Media Manager in B2B Healthcare Consultancy Experience managing social media channels (LinkedIn, Twitter, YouTube) and executing paid, owned and earned campaigns Experience leveraging social media for demand generation purposes Strong organizational and communication skills Ability to solicit critical information, assess potential opportunities, persuade others and shape/influence outcomes Strong interest in testing, learning and making data-driven decisions Strong expertise in social media trends and best practices and ability to effectively communicate those concepts to other stakeholders Communication and negotiation ability Attention to detail and problem solving Native Level English Italian, Spanish, French or German is a plus

Job Description Languages Education

About Us

Alira Health is a global advisory firm providing consulting and research and clinical development services whose mission is to humanize healthcare and life sciences, in partnership with patients, through innovative technologies and expert guidance. From development to medical care, we complement the expertise of our Pharma, Biotech, and MedTech clients with a full spectrum of services across their entire solutions lifecycle. Why Work at Alira Health?

With offices around the world, Alira Health provides a vibrant and creative environment with benefits that include professional development, global travel, flexible work programs and more. We welcome your passion and drive, talent and entrepreneurial spirit, sense of service and teamwork. Join Our Team

We are an integrated team of over 800 scientists, strategists, economists, clinicians, and biostatisticians representing over 30 nationalities. This broad global perspective and cultural richness has a direct impact on providing innovative solutions for our clients that lead to higher standards of care and an improved patient experience. Get In Touch

Introduce yourself to our Recruiters Apply to one of our open jobs or send us your spontaneous application.

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