Director, Consumer Marketing

2 weeks ago

Columbus Grove, United States Consolidated Communications Enterprise Services, I Full time

Consolidated Communications Enterprise Services, I

Director, Consumer Marketing

Columbus Grove ,

Ohio

Apply Now

Major DutiesCLassification: Exempt / Non-BargainingPosition may be located remote. #LI-RemoteConsolidated Communications is rapidly deploying world-class fiber internet service across a 20-plus state service area. From our first connection over 125 years ago, Consolidated is dedicated to turning technology into solutions, connecting people, and enriching how they work and live. You will be a part of this exciting time in our company's history and the regions we serve.At Consolidated Communications, we believe in doing more for our customers. With a team of 3,200 dedicated professionals, we prioritize listening to our customers and consistently meeting their expectations with forethought and flexibility. We are committed to delivering reliable service and exceptional customer support, ensuring that our customers stay connected and satisfied.As the Director of Consumer Marketing, you will lead the development and execution of strategic marketing and communications plans to support corporate objectives. In this role, you will guide and collaborate with the marketing team and agency partners, focusing on consumer and very small business customer segments. Working in partnership with other business leads, you will drive both growth and base management programs.ResponsibilitiesMarketing Strategy: Develop and implement comprehensive marketing strategies, tailored to the telecommunications industry, supporting e-commerce, direct sellers, digital channel partners, and call center sales to drive revenue growth and achieve business objectives.Leadership & Collaboration: Lead a team of marketing professionals, providing guidance, mentorship, and support to maximize their potential and foster a high-performance culture. Collaborate with cross-functional teams, including sales, product management, and finance, to align marketing initiatives with growth initiatives and overall business goals. Manage and develop relationships with outside vendors and partners.Demand Generation: Partner with the Growth Program Manager to develop and implement marketing programs enhancing the visibility of our fiber internet services, generating leads, and driving customer acquisition.Base Management: Partner with the Base Management Program Manager to build strategies and manage marketing programs that improve customer experience, build loyalty and reduce churn.Branding, Positioning & Messaging: Develop product and brand positioning, ensuring messaging differentiates the products and brands in the market. Collaborate with the broader marketing team and corporate communications for consistent brand messaging and integrated marketing campaigns.Product Launch & Enhancements, Promotions: Plan the marketing launch of new products, upgrades and pricing changes. Manage the cross-functional implementation with internal and agency partners.Media Strategy, Planning and Budget Oversight: Oversee media planning, execution and results across traditional, digital and direct marketing channels. Monitor KPIs, provide performance reports, insights and recommendations for improvement. Manage advertising spend to budget, with a focus on attaining Cost Per Gross Add goals.Creative Strategy & Execution: Develop and execute creative strategies that align with overall marketing objectives, ensuring consistent brand messaging and visual identity across various platforms and tactics (mail, door hangers, TV ads, radio ads, print ads, digital ads, email, out-of-home ads and signage, fleet graphics, bill messages and inserts, collateral, giveaways, sponsorship assets, corporate presentations, etc).Campaign Strategy & Execution: Manage advertising campaign strategy, design, production and distribution of promotional and related materials to reach company targeted sales goals.Sales Support: Collaborate with call center, DSR, MDU and indirect channel sales team

#J-18808-Ljbffr

  • Junior Marketing Coordinator

    5 days ago

    Elk Grove, United States Solstice Marketing Corporation Full time

    Job Description Job Description Our company is a business consulting firm looking to hire a talented individual to take our company to new heights. Our mission is to continue facilitating the growth of our partners through innovative marketing campaigns and intangible brand strategies with consumers that diverge us from competitors. As a Junior Marketing...

  • Junior Marketing Coordinator

    1 week ago

    Elk Grove, United States Solstice Marketing, inc Full time

    Job DescriptionJob DescriptionOur company is a business consulting firm looking to hire a talented individual to take our company to new heights. Our mission is to continue facilitating the growth of our partners through innovative marketing campaigns and intangible brand strategies with consumers that diverge us from competitors. As a Junior Marketing...

  • Marketing Associate

    5 days ago

    Elk Grove, United States Solstice Marketing Corporation Full time

    Job Description Job Description With years of experience in the communication field, we have created relationship-based methods focused on our innovative marketing outreach techniques. There is no secret to our success. We simply build genuine, respectful, and transparent relationships with our clients and exceed their expectations. Our mission is to teach...

  • Marketing Associate

    1 week ago

    Elk Grove, United States Solstice Marketing, inc Full time

    Job DescriptionJob DescriptionWith years of experience in the communication field, we have created relationship-based methods focused on our innovative marketing outreach techniques. There is no secret to our success. We simply build genuine, respectful, and transparent relationships with our clients and exceed their expectations. Our mission is to teach all...

  • Sr. Director of Marketing

    6 days ago

    Ocean Grove, United States Central Garden and Pet Full time

    Description Our Dog & Cat Business Unit is searching for a Sr. Director of Marketing for our Natural Treats Business who will lead our future success. This position, based in Neptune City, NJ, will lead our Natural Treats portfolio to maximize sales and profit, develop and execute strategic marketing plans, identify, and exploit short and long-term business...

  • Director of Marketing

    2 weeks ago

    Grove City, United States CK Construction Group Full time

    CK Construction Group Director of Marketing Grove City , Ohio Apply Now >> Director of MarketingDirector of MarketingSummaryTitle:Director of MarketingID:1379Location:Columbus OfficeDescriptionPosition Summary:The Director of Marketing leads and oversees marketing strategies and efforts in order to strengthen the company's market position and achieve desired...

  • Consumer Service Representative

    5 days ago

    Garden Grove, United States Diamond Executives Full time

    Job DescriptionJob DescriptionAt Diamond Executives, we base our success on our ability to identify consumer needs and adapt service strategies to assist them. Our clients are continuously improving the technology in their products, and it is up to us to listen to our local market and work together to provide the best communication solutions. We have found...

  • Product Manager

    6 days ago

    Elk Grove Village, United States Director of Marketing Full time

    Job DescriptionJob DescriptionProduct Manager – Elk Grove Village, IL$95,000 to $115,000/Annually plus bonus, full benefitsWe are part of a global organization, responsible for operations in the U.S., Canada, and Latin America. We strive to heighten connections to the world, connections that strengthen communication and bring people together so that we may...

  • Consumer Insight Manager

    3 days ago

    Buffalo Grove, United States LG Full time

    LG's Mission is to be #1 by creating a better life for our customers. At LG we make products and services that make lives better, easier and happier through increased functionality and fun. Put simply, we offer the latest innovations to make “Life Good”! As a global leader, we strive for greatness not only in the products we make but in our people. That...

  • Director of Marketing

    1 week ago

    Columbus, United States The Gilmore Group LLC Full time

    Reporting to the Chief Operating Officer, The Director of Marketing will be responsible for leading the marketing efforts of the company, developing and implementing strategic marketing plans to achieve business objectives, and overseeing all marketing activities. Duties include, but are not limited to: Developing Marketing Strategies: Develop comprehensive...

  • Director of Development

    1 week ago

    Columbus, United States Directions for Youth & Families Full time

    DFYF is seeking a dynamic and self-motivated Director of Marketing and Development. The Director of Marketing and Development is responsible for the creation of an innovative & integrated marketing strategies that will strengthen and cultivate opportunities for our organization, that lead to increased awareness, fundraising revenue, and partnerships. This...

  • Director of Marketing

    3 days ago

    Columbus, United States Lifetime Quality Roofing Full time

    Lifetime Quality Roofing is a multi-year, industry award winning company that is your all-in-one roofing and solar energy provider. Headquartered in Columbus, OH and locations in Cincinnati, Cleveland, Dallas, Austin, Pittsburgh, and Tampa. With 50 years of combined roofing and solar energy experience; Lifetime Quality Roofing is insured, bonded, and a...

  • Consumer Insights, Sr. Manager

    5 days ago

    Pleasant Grove, United States PURA, Inc. Full time

    Consumer Insights, Sr. Manager - Owner Engagement Team We are seeking a seasoned and results-driven Senior Consumer Insights Manager to join our Marketing Content Strategy Team. If you are passionate about transforming data into actionable insights, driving strategic decisions, and have a specific emphasis on consumer persona work, this is an exciting...

  • Consumer Insights, Sr. Manager

    2 months ago

    Pleasant Grove, United States Pura Full time

    Job DescriptionJob DescriptionConsumer Insights, Sr. Manager - Owner Engagement TeamWe are seeking a seasoned and results-driven Senior Consumer Insights Manager to join our Marketing Content Strategy Team. If you are passionate about transforming data into actionable insights, driving strategic decisions, and have a specific emphasis on consumer persona...

  • Consumer Insights, Sr. Manager

    3 weeks ago

    Pleasant Grove, United States PURA, Inc. Full time

    Consumer Insights, Sr. Manager - Owner Engagement Team We are seeking a seasoned and results-driven Senior Consumer Insights Manager to join our Marketing Content Strategy Team. If you are passionate about transforming data into actionable insights, driving strategic decisions, and have a specific emphasis on consumer persona work, this is an exciting...

  • Consumer Insights, Sr. Manager

    1 month ago

    Pleasant Grove, United States Pura Full time

    Job DescriptionJob DescriptionConsumer Insights, Sr. Manager - Owner Engagement TeamWe are seeking a seasoned and results-driven Senior Consumer Insights Manager to join our Marketing Content Strategy Team. If you are passionate about transforming data into actionable insights, driving strategic decisions, and have a specific emphasis on consumer persona...

  • Director Product Marketing

    2 weeks ago

    Columbus, United States Blue Yonder Full time

    BLUE YONDER, INC Director Product Marketing WAUKESHA , Wisconsin Apply Now JOB REQUIREMENTS: Blue Yonder Job Title: Director, Product MarketingLocation: US- Remote Overview: Blue Yonder is looking for a creative,talented, and dynamic Product Marketing leader with a passion forpositioning, messaging and launching market-defining technologies tohelp Blue...

  • Marketing And Communications Director

    4 days ago

    Columbus, United States Southwest General Full time

    Responsible for flexibility and effective project management are key to this position where multiple tasks and deadlines are the norm. Job Description The Marketing and Communications Director is responsible for the creation and execution of our association marketing strategy to raise Y awareness and increase membership, program participation and charitable...

  • Product Marketing Director

    6 days ago

    Columbus, Ohio, United States Oracle Full time

    Job Description Director of Product Marketing - Energy and Water Solutions US Oracle is redefining the way energy and water service providers serve their customers and support a more sustainable future. Our products have helped consumers save over $2B on their energy bills and are supporting countries as they meet global CO2 reduction mandates, all while...

  • Customer Communications Associate

    6 days ago

    Columbus, United States Response Marketing Full time

    Job Description Job Description The Customer Communications Associate is responsible for the daily communications and interactions between current customers and potential new customer leads. Being a part of the Customer Communications division means you must be proficient and current on all consumer relations strategies and tactics, report daily to the...