Direct Marketing Specialist
4 weeks ago
Job Summary As the Direct Marketing Analyst for North America, you will be responsible for driving data-driven marketing initiatives and leveraging analytical insights to optimize campaign performance and produce key monthly reports. Working closely with the Sr. Manager of Marketing and global teams, you will lead the planning, execution, and analysis of direct marketing campaigns with a strong emphasis on database management, list segmentation, and performance evaluation. Responsibilities and Accountabilities Utilize database marketing techniques to segment audiences effectively and personalize marketing communications. Plan, execute, and optimize targeted direct mail campaigns, overseeing list segmentation, modeling, creative development, production coordination, and post-campaign analysis. Create mailing lists for various direct mail and email activities incorporating a variety of profiles and past travel data for consumers and travel agents from reservations and email system databases. Conduct thorough post-campaign analysis of Crystal’s direct mail campaigns, identifying trends, opportunities, and areas for improvement to help optimize return on investment, including evaluating response rates and ROI by mailing segment. Coordinate with mail house on all direct mail lists to ensure files are properly processed and approve laser proofs. Ensure alignment of marketing campaigns and content strategies with the broader Crystal brand strategy, leveraging analytical insights to inform decision-making. Develop insight-led creative briefs, guiding messaging strategies based on data-driven insights. Collaborate with proofreaders to ensure accuracy, grammar, and brand consistency across all communications. Manage the marketing calendar and ongoing creative deliverables in collaboration with the global shared services team. Conduct regular reviews and updates of the marketing plan, incorporating insights from data analysis. Track all direct marketing expenditures, manage monthly budgets, and submit invoices for processing in a timely manner. Exercise discretion and independent judgment in all aspects of job functions. Position requires imagination, originality, and talent in the marketing field. Other Duties Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Functions, duties, responsibilities, and activities may change at any time with or without notice. Work Environment Works in a typical office environment with quiet-to-moderate noise generated by computer printer, fax machine and light traffic. Traveling may be required. Physical Demands Requires sitting, standing, walking, bending, and reaching. May require lifting or pushing up to 25 pounds. Requires manual dexterity sufficient to operate standard office machines such as computers, fax machines, calculators, the telephone, and other office equipment. Expected Hours of Work The position is full-time and frequently requires working additional time outside of normal business hours. Education: Bachelor’s degree in Marketing, Advertising, Communications, or related field preferred. Experience: 3+ years of experience in marketing or advertising, hospitality/travel experience a plus. Skills/Qualifications: Proficiency in Microsoft Outlook, Word, Excel (advanced), and PowerPoint programs. Skills in Power BI preferred. Strong analytical skills with the ability to interpret data, analyze trends, and draw actionable insights. Strong editing and proofreading skills. Firm understanding of direct marketing and performance marketing strategies. Familiarity with marketing tactics and strategies for affluent markets. Must be highly detailed-oriented with strong organizational and follow-up skills. Team player with a positive attitude who works well cross-functionally. Resourceful, creative self-starter who takes initiative to learn processes and get things done with little supervision. Ability to multi-task and thrive in a fast-paced environment where strategic brand-building efforts are priority – start-up experience a plus. Experience with database management and segmentation techniques. Experience/understanding of custom databases required. #J-18808-Ljbffr
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Direct Marketing Analyst
4 weeks ago
Aventura, United States Crystal Cruises Full timeJob DescriptionJob DescriptionJob Summary As the Direct Mail and Email Analyst for North America, you will be responsible for driving data-driven marketing initiatives and leveraging analytical insights to optimize direct mail lists, campaign performance and produce key monthly reports. Working closely with the Sr. Manager of Marketing and global teams, you...
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Direct Marketing Analyst
2 months ago
Aventura, United States Crystal Cruises Full timeJob DescriptionJob DescriptionJob Summary As the Direct Mail and Email Analyst for North America, you will be responsible for driving data-driven marketing initiatives and leveraging analytical insights to optimize direct mail lists, campaign performance and produce key monthly reports. Working closely with the Sr. Manager of Marketing and global teams, you...
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Community Engagement Specialist
1 week ago
Aventura, Florida, United States Tradition Home Health Care - FL Full timeBenefits:Attractive salary packageComprehensive health coverageGenerous paid leavePerks:Competitive compensation structurePerformance-based bonus opportunitiesPaid time offOpportunities for professional advancementPosition OverviewWe are looking for a dynamic and skilled community engagement specialist who can deliver tangible outcomes through external...
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Data-Driven Marketing Specialist
6 days ago
Aventura, Florida, United States Crystal Cruises Full timeJob SummaryAs the Direct Mail and Email Analyst for North America, you will be responsible for driving data-driven marketing initiatives and leveraging analytical insights to optimize direct mail lists, campaign performance and produce key monthly reports. Key ResponsibilitiesUtilize direct mail database marketing techniques to segment audiences effectively...
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Marketing Manager
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Community Engagement Specialist
2 weeks ago
Aventura, Florida, United States Tradition Home Health Care - FL Full timeBenefits:Competitive salaryHealth insurancePaid time offBenefits/PerksAttractive CompensationPerformance-Based Bonus StructureGenerous Paid Time OffOpportunities for Career AdvancementJob OverviewWe are looking for a dedicated and skilled community engagement specialist who can deliver tangible results through external business development and ensure an...
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Community Engagement Specialist
1 week ago
Aventura, Florida, United States Tradition Home Health Care - FL Full timeBenefits:Attractive salary packageComprehensive health coverageGenerous paid leavePerks:Competitive remunerationIncentive bonus opportunitiesFlexible time offOpportunities for professional advancementPosition OverviewWe are looking for a dedicated and skilled community engagement specialist who can effectively drive outcomes through external business...
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Senior Living Sales Specialist
2 weeks ago
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Business Development Support Specialist
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Assets Protection Specialist
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Traveling CT Imaging Specialist
2 weeks ago
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Private Banking Specialist
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Traveling CT Imaging Specialist
1 week ago
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Traveling CT Imaging Specialist
2 weeks ago
Aventura, Florida, United States Epic Travel Staffing Allied Full timeEpic Travel Staffing Alliedis currently seeking a traveling CT Imaging Specialist for an exciting opportunity.Position Overview:As a CT Imaging Specialist, you will play a crucial role in providing high-quality imaging services in various healthcare settings.Key Responsibilities:Perform CT scans and assist in the diagnosis and treatment of patients.Ensure...
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Ecommerce Fraud Prevention Specialist
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Aventura, Florida, United States 10X Health System Full timeJob Summary10X Health System is seeking a highly analytical and detail-oriented Ecommerce Fraud Prevention Specialist to safeguard our company and customers by monitoring, analyzing, and responding to suspicious activities across our platforms. This role is pivotal in ensuring the integrity of our e-commerce operations and protecting our customers from...
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Oncology Infusion Specialist
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Aventura, Florida, United States GenesisCare Full timeJoin GenesisCare, where we are dedicated to transforming patient care through innovation and collaboration.The Oncology Infusion Specialist plays a crucial role in ensuring the safe administration of chemotherapy and immunotherapy treatments, as well as blood transfusions. This position requires exceptional intravenous therapy skills, proficiency in...
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Event Sales Specialist
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Aventura, Florida, United States Pinstripes Holdings, Inc. Full timeOverview:At Pinstripes Holdings, Inc., our Sales Team is dedicated to providing exceptional experiences, consistently enhancing the Eatertainment journey.With each venue uniquely designed, we host a remarkable number of events each year, catering to groups of various sizes.From professional meetings to celebratory events such as weddings and birthdays, our...
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Center Clinical Director- Aventura, FL
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Aventura, United States ChenMed Full timeWe’re unique. You should be, too.We’re changing lives every day. For both our patients and our team members. Are you innovative and entrepreneurial minded? Is your work ethic and ambition off the charts? Do you inspire others with your kindness and joy?We’re different than most primary care providers. We’re rapidly expanding and we need great...
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Oncology Infusion Specialist RN
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Culinary Preparation Specialist
1 week ago
Aventura, Florida, United States BCP Food Services dba Dave's Hot Chicken Full timeOverview:The Culinary Preparation Specialist plays a crucial role in the restaurant by executing designated tasks and responsibilities, which include customer service and food preparation.Key Responsibilities:Ingredient Preparation: Clean, chop, and portion ingredients as per established recipes.Workstation Hygiene: Ensure cleanliness of work areas and...