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Senior Manager, Product Marketing

1 month ago


Gilbert, United States Quokka Inc. Full time

Quokka is an enterprise mobile security company, providing security and privacy solutions for mobile apps and devices used by millions globally. We envision a world where every mobile app and device is free from any exploitable issues before they are in the hands of end users. To realize that vision, we're on a mission to discover and deliver actionable mobile security intelligence that enables proactive remediation of zero-day vulnerabilities and exploits. Organizations with the highest security standards trust our insights and technology, and we've worked with the US Federal Government since 2011. We're growing our team to bring our defense-grade, privacy-first mobile endpoint protection and Mobile App Security Testing (MAST) solutions to millions more.

We're looking for a talented Senior Manager, Product Marketing, with solid cybersecurity experience to own and drive product marketing execution. Reporting to the VP, Marketing, the ideal candidate enjoys the craft of translating marketing strategy, product capabilities, market insights, and customer feedback into effective sales enablement and marketing collateral. This is a unique growth opportunity for candidates eager to help build a world-class product marketing function at Quokka.

We're a distributed team with offices in Silicon Valley and the Washington DC Metro Area, and every member of our lean team is working to protect the global mobile ecosystem. Join us if you're excited about making an impact in a high-growth space

What you will do in this role:

    • Own market-driven evolution of our product positioning for app intelligence, app vetting, app security testing, and mobile endpoint protection
    • Create compelling messaging that brings our unique value proposition to life, highlighting competitive differentiation
    • Craft and deliver effective enablement materials for our direct Sales Team and ecosystem of Channel Partners, including pitch decks, training materials, emails, collateral, and call scripts
    • Enable Account Development Representatives (ADRs) with inbound and outbound qualification playbooks, including emails and call scripts
    • Deliver competitive analysis and collateral in collaboration with Product and Engineering
    • Draft marketing collateral (e.g., guides, solution briefs, datasheets, blog posts, webinar decks) to support Growth Marketing programs to build Quokka's reputation, and create & capture demand
    • Collaborate with Quokka's R&D team to showcase state of the art mobile security research and thought leadership
    • Orchestrate and execute new product product launches in collaboration with Product, Growth Marketing, and Sales
    • Represent the voice of the customer and continually synthesize market-driven feedback to inform Marketing, Sales, and Product strategy
    • Support board and analyst relations, as well public relations programs
To be successful, we need someone in this role who has:
    • 5+ years experience in product marketing, with 2+ years in cybersecurity
    • Bachelor's degree in Engineering, Marketing, Business, or a related field
    • Ability to understand highly technical capabilities and translate them into key benefits and advantages for customers
    • Experience creating sales enablement materials
    • Experience managing and executing product launches and associated marketing programs
    • Strong analytical and strategic thinking skills
    • Exceptional written, verbal, and interpersonal communication skills
    • Ability to thrive in a fast-paced, dynamic, and highly technical environment
    • Experience with startup environments


Diversity, Equity & Inclusion at Quokka

At Quokka, we recognize that innovation occurs with a strong team of people who are diverse in background, personality, talent and ideas. Experience comes in many forms and ensuring a diverse and inclusive workplace where we continue to learn from each other is an integral part of our culture.

Quokka is committed to maintaining a diverse workforce, and we are proud to be an equal opportunity employer regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other legally protected characteristics.

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