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Senior Brand Strategist

3 months ago

Los Angeles, United States Zero Studios Full time

Zero is a creative studio founded in NYC. We have offices in New York, Milwaukee, Los Angeles as well as working virtually across the world. Our intention is to create an environment where multidisciplinary teams can solve problems for progressive and contemporary brands. We aim to constantly re-evaluate what it’s like to work with a studio and provide a high degree of value and service to our clients and our team. Our studio seeks an individual with a diverse creative background and the ability to operate with a wide array of personalities (both internally and client-side). We believe that process is at the core of our success - and are continually seeking to evolve ours to get the most out of each engagement. The unique and complex problems that face our clients call for fresh and strategic thinkers. Position Overview As a Senior Strategist & Copywriter at Zero, your primary focus is to independently manage your work as well as occasionally mentor team members on a project basis. You are able to work independently to conceptualize the emotional “why” behind brands and how to express it across all creative mediums. Your specialty is written and verbal communication, but as a Senior Strategist and Copywriter it’s imperative to think beyond your medium, developing a platform and brand world that is extendable across disciplines. Develop the persona, set the voice & tone, and provide thoughtful copy explorations that are actionable against brand goals, reflective of the target audience, and culturally aware. From naming to marketing email subject lines and global ad campaigns, you’re responsible for developing copy that speaks the brand’s language and offers a fresh new perspective within the brand’s industry. Whether developing the brand tone or working within a set of established guidelines, you are able to plug into the brand mindset and articulate it. Impeccable attention to detail, understanding and skill as it relates to grammar and spelling are required. Ability to modulate your voice to fit a variety of personas/brands is a must. Responsibilities Contribute to the research and discovery phase through market research, audience interviews, and any additional tactics that add value. Independently develop holistic brand strategies that are unique to the market, true to the audience and genuine to the beliefs and vision of the brand. Collaborate with the team to develop presentations that clearly and effectively tell the story of our work, collaborate with the team on creating those presentations and present the work to our clients. Collaborate closely with UX and Visual Designers on brand applications such as packaging, website, emails, and other mediums to support the brand world. Work closely with PMs to define website language and a systematic approach to writing copy across medium to highly in-depth sites. Effectively manage your time to meet internal deadlines and goals. Approach every project with a solutions-oriented mindset, clear purpose and ensure all executions meet business and user goals. Occasionally mentor and oversee team members on projects. Employment Type(s) Project Contractor Contract to hire Full-time Salary Range $80,000 to $110,000 Medical Plan: Four plans available with 80% of premium paid by Zero. Dental Plan: Two plans available with 100% premium paid by Zero. Retirement Benefit: 401(K) with 100% contribution match up to 3% of your salary and 50% contribution match above 3%; up to 5% of your salary. 7 days paid sick and wellness leave. Paid holidays. #J-18808-Ljbffr