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Account Manager

1 month ago

Baltimore, United States The Marketing Arm Full time

Job Overview: The Marketing Arm is looking for an Account Manager in Anne Arundel County, MD. This candidate will be responsible for understanding the essential dynamics, strategies and drivers of the client's business while providing expertise and leadership in guiding internal teams across the agency to meet client goals. Candidate must have the ability to work in a changing environment, meet deadlines and be detail oriented. Candidate must be self-sufficient yet contribute as a team member to a larger mission. They will work closely with other disciplines in delivering and exceeding client expectations. Position will include some travel. This position is client facing and will require working from client offices and adhering to client protocols within the office setting.

Responsibilities:

Provide best-in-class brand stewardship, project management, day-to-day client service and team collaboration

Strong relationship manager – client, teams, partner agencies, and vendors

Supports multiple client units with day-to-day tasks

Assist in building marketing and advertising plans to support the client’s business goals

Analyze and optimize marketing efforts for maximum ROI

Project management across multiple workstreams interacting with various internal and external counterparts across multiple disciplines of work

Work onsite at client location to manage and support the client’s mission goals through recommending, fostering, developing, and delivering effective advertising

Maintain a deep understanding of the client’s business and mission

Demonstrate a positive, genuine, can-do attitude

Contribute with strategic partnerships focusing on advancing financial well-being of account

Overcome geographic distance to establish close relationships with all team members and clients

Ability to manage, motivate and collaborate with vendors and agency partners

Encourage clients to use agency POVs in developing ideas and advertising that best meets client goals and objectives

Must be able to build and manage timelines, budgets and program reports/recaps.

Creative and strategic thinker

Lead internal and client presentations

Be effective in establishing trust - especially from the team, peers, leaders and clients

Provide constant attention to detail regarding the execution of activations and client communication

Work independently

Experience on a state or federal government account a plus

Qualifications:

Bachelor’s degree

Computer proficiency (MS Word, Excel, PowerPoint, Teams). Experience with segmentation and marketing automation platforms a plus

Minimum of 3+ years account management related experience in national-to-local brand integration, media strategy and plan execution specifically in the northeast United States.

Must have experience in developing and executing locally relevant programs

Experience in sourcing, planning and executing local events

Digital marketing experience a plus

Provide support and recommendations for multiple client units

Ability to understand client and agency research, trends, audience segmentation, and data—and build improved marketing plans leveraging that information

Ability to present to company management and clients at most senior level

Must be able to build and manage timelines, budgets and program reports/recaps

Must strive to gain, or have a deep understanding of Agency and Clients

Strong relationship manager – client, teams, partner agencies and vendors

Identify areas for and help contribute to the professional growth of the team

Provide constant attention to detail regarding the execution of marketing plan

Excellent written and oral communication/presentation skills

Outstanding organizational, leadership and project management skills, attention to detail a must

Professionalism at all levels

Experience on a state or federal government account is a plus

Background check including driving record and T1 Clearance will be required

Willingness to travel (20%)

The job duties of this role require candidates to be fully vaccinated

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