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Marketing Specialist

3 months ago

Minneapolis, United States Taylor Communications Full time

Let Us Power Your Potential Taylor Corporation is a dynamic, diversified company with big plans for the future - and your career. We power our employees' potential and strive to create opportunity and security for every member of the team. If you're ready for something bigger - more challenge, more variety, more pathways for professional growth - we should talk. We're passionate about our work, we believe there is always a better way, and we're looking for people like you. Ready to reach your potential? It's time to look at Taylor. Your Opportunity: Taylor Corporation is seeking a highly motivated and high-energy Marketing Specialist to join our Marketing Center of Excellence (COE) team In this role, you will provide a blend of tactical, strategic, and interpersonal skills to support and manage multi-channel marketing efforts. Your Responsibilities: Collaborate with business unit stakeholders and sales teams to create cohesive and effective marketing strategies to support the growth and expansion of company products and services Prepare project concepts and lead project kick-off calls and other meetings Work cross-functionally with internal departments including, but not limited to, Digital Marketing, Creative Services and Research to execute and deliver marketing programs and campaigns Develop marketing content: prepare, edit and proofread draft copy, artwork, and proofs to ensure brand and messaging consistency and accuracy Monitor and report on the effectiveness of marketing campaigns and strategies Stay up-to-date with marketing best practices and bring forth new ideas and opportunities based upon strategic organizational objectives Contributes to team effort by accomplishing related duties as needed or assigned You Must Have: Bachelor's degree, or equivalent combination of education and experience, in Marketing, Business, Advertising, Communications or related field Familiarity with multi-channel marketing concepts in the areas of digital marketing, print, mailing and social media Presentation skills: comfortable presenting our business and products Software skills: MS Office Suite (PowerPoint; Excel; Word; Outlook; Teams) andGoogle Suite Project management skills and the ability to move a project to completion Strong written and verbal communication skills Ability to demonstrate a professional demeanor, outstanding interpersonal skills, excellent organization skills, strong attention to detail and the ability to effectively accomplish multiple tasks Ability to work well independently and as part of a team and contribute to a successful team effort About Taylor Corporation One of the largest graphics communications firms in North America, Taylor's family of companies provide a diverse set of products, services, and technologies addressing the toughest communication challenges. For nearly 50 years, Taylor has been a premier provider of powerful and innovative products, services, and expertise for individuals, businesses, and distributors large and small. Our 10,000+ employees spanning 26 states and seven countries work diligently to create the interactive, printing, and marketing solutions that have helped build some of the world's more recognizable brands. Everything we do begins with identifying the unique priorities and needs of our customers and creating one-of-a-kind solutions. We offer a comprehensive benefit package including several health plans to choose from, dental, vision, wellness programs, life and disability coverage, flexible spending accounts, health savings accounts, 401(k) plan with company match, paid time off (PTO) and 64 hours of annual holiday pay. The Employer retains the right to change or assign other duties to this position. Taylor Corporation is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. Taylor Corporation including all partne s and affiliates is an Equal Opportunity Employer/Veterans/Disabled. Equal Opportunity Employer minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity