Visual Merchandising Campaign Coordinator

4 weeks ago

New York, United States Aesop Full time

For over 35 years, Aesop has carefully cultivated an inspiring and inclusive environment in which our employees are supported and encouraged to thrive. As a global retail organization, we offer professional development and advancement opportunities to complement career goals and aspirations.

Our approach to skin care involves meticulous attention to detail, using only the most efficacious ingredients to create formulations which stir the self and senses. The same meticulous approach is taken during our recruitment process, seeking out considered and inspired individuals with a wealth of perspectives who bring out the best in themselves and others.

We aim to strike the right balance between people, planet and profit, actively reducing our footprint on the planet that generously sustains us. So far, this journey has led us to become a certified B Corp. We are committed to building a more sustainable and inclusive society.

Role Purpose

Aesop Visual Merchandising endeavors to develop unrivalled design and creativity that challenges and excites, through concepts that resonate with local communities and honor our environment. Visual Merchandisers at Aesop curates a full sensory and spatial experience that does not concede to the mass approach; we create distinctive retail campaigns, installations, photographic sets and events that are executed with formidable artistry. We are storytellers, delivering a unique three-dimensional approach that drives intrigue and further dialogue in store that converts pedestrian to customer.

The Visual Merchandising Campaign Coordinator will support the Campaign Manager in the creation and implementation of each campaign across the Americas region. They will assist in each step within the campaign roll-out from collating prop orders to building plans and creating renderings to ensure the overall visual presence of a campaign within each retail location is of exceptional standard.

Prop Creation

  • Support the VM Manager in all aspects of the prop creation and roll-out
  • Interpret and share guidance with external fabricators
  • Account for sustainability and the life cycle of all pieces produced
  • Plan for post-use of all props produced
  • Support local VM Specialists in the production and distribution of Evergreen props
  • Support the VM Campaign Manager in identifying opportunity for our campaign process, suppliers, and execution to support and elevate underrepresented communities
Campaign Assets
  • Complete the Marketing Material Order Form (MMOF) for each campaign
  • Adapt Global guidance to create regional campaign guideline pages
  • Create product set-ups for campaign plans
  • Receive and collate Visual Merchandising plans from all local markets
  • Work closely with the Finished Artist to finalize the store layouts for each campaign
  • Manage the delivery and distribution of all campaign assets
  • Communicate with vendors on the printing, delivery, and installation of all vinyls, lightboxes and additional marketing materials
  • Track and resolve any installation or delivery issues of printed assets and props
  • Partner with finance team to ensure timely submission, processing, and allocation of all vendor invoices.
  • Support the Finished Artist in supporting environmental sustainability through our campaign asset process and materials
New Stores
  • Coordinate the delivery of marketing assets for all new stores
  • Support the VM set-up of new stores and store photography when required
Planning and Logistics
  • Closely follow the retail campaign timeline
  • Work closely with the VM Campaign Manager and ensure they are kept informed of relevant developments
Communication
  • Meet regularly with the VM markets to understand their needs and share updates
  • Communicate all campaign logistics with VM and Marketing teams ahead of roll-out
  • Complete the VM portion of the Marketing Launch Summary for all campaigns
  • Collect campaign imagery from VM markets and prepare Campaign Launch Record (CLR)
  • Participate in our team dialogue to ensure our approach to marketing, VM, and creative is inclusive of all communities across race, gender, sexual orientation
Execution
  • Plan and troubleshoot execution of installations in stores
  • Support VM Specialists with the execution of campaigns in stores as required
Events
  • Support VM Specialists with local retail and PR events when required
KEY REQUIREMENTS & QUALIFICATIONS
  • Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator) and Microsoft Office (PPT, Excel) is advantageous
  • Experience working with three-dimensional space/displays in a commercial or creative space preferred
  • Experience working with project management
  • Strong cross functional communication with a Head Office and Retail Population
  • Strong attention to detail, design aesthetic and exceptional organizational skills
  • Understanding of Aesop's visual culture and a passion for the brand
  • Must have previous visual merchandising experience (visual merchandising experience with Aesop a plus)
  • Experience as a Visual Merchandising Advocate will be favorably considered
What's On Offer

The salary for this position is $70000

We take a holistic approach to employment, promoting professional development, career growth, employee wellbeing initiatives and encouraging deep connections with the local community through the Aesop Foundation, volunteering and matched giving programs.

Employee Benefits Include
  • Generous product discount allowance and bi-annual complimentary product allocation
  • Paid time off with length of service increase
  • Paid volunteering allowance for all employees
  • Bonus opportunity based on personal, and business, performance
  • Suite of options to aid development, including complimentary access to LinkedIn Learning, in-house Product and Core skills training and study support opportunities
  • Access to employee assistance programs, complimentary subscription to Headspace mindfulness app and summer hours options.


Aesop is committed to attracting, developing and retaining the very best people by offering a creative and inclusive workplace where talent is truly recognized and rewarded. We are committed to promoting inclusion for all with the belief that diversity, inclusion and belonging plays an important role in the success of our organization. We actively encourage everyone to consider becoming a part of our journey.

#LI-Onsite

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