Commerce Strategist
2 weeks ago
Title: Commerce Strategist
Hours: 40 hours per week 9-5pm
Location: Remote
Duration: 3-6 month contract
Budget: $50-55/hr W2
Our client is a performance and data-driven digital marketing leader, focused on every aspect of the customer journey across the quadropoly of Google, Facebook/Instagram, Amazon, Apple, and beyond.
What you'll be doing:
- Excellent communication skills, both on the phone and over email, to cultivate a strong working relationship with clients and partners.
- Possess a keen understanding of the Marketplace ecosystem to lead, build, drive, and optimize successful marketing campaigns within but not limited to, Amazon Ad Console, DSP, and additional Marketplace (Walmart, Target, etc).
- Accountability and ownership while proactively evaluating creative solutions that are tailored to each client's unique business objectives and challenges.
- Daily use of reporting to support the story behind your clients' KPIs, confidently interpreting trends and making recommendations based on digital marketing analytics in the marketplace sphere.
- Tie in comprehensive knowledge of vertical and categorial trends, and how outside factors are impacting the overall narrative.
- Conduct weekly, monthly and/or quarterly calls to review trends, and performance, and provide innovative advertising strategies
- Proactively identify new marketing opportunities and ways to repurpose existing strategies on Amazon to optimize brands' awareness and drive sales volume; even off Amazon.
- Coach, mentor and delegate tasks & responsibilities to junior members on joint accounts where you serve as lead.
- Strong understanding of media strategy across multiple marketplace channels, and the ability to consult and navigate strategy to drive omnichannel successes.
- 5+ years of relevant Amazon Advertising, paid eCommerce, senior media planning, or comparable experience.
- Strong data analytics and strategy background.
- Expertly honed project management skills and a power user of tools like Wrike, Excel, and Google Tools (email, drive, data studio).
- Client-Facing Experience: be able to navigate complex client needs and diverse personalities.
- Ability to dive in and find answers to questions that may not yet be documented.
- Agency Experience
- Obtained Bachelor's Degree.
- Experience leading a team and ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork.
- Additional marketplace experience (Criteo, Walmart, Instacart, etc)
- Operational experience
- Integrated media planning and strategy experience
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