E-Commerce Copywriter/Content Specialist

4 weeks ago

New York, United States Avi & Co. Full time $70,000 - $80,000
Who We Are:

Avi & Co. is one of the most trusted retailers in New York City for pre-owned and unworn luxury watches. We carry a remarkable selection of luxury watches from some of the world’s most renowned watch brands, including Richard Mille, Audemars Piguet, Patek Philippe, Rolex, and more. We put the customer experience above all else to create a watch-buying experience like no other.  We have a luxurious private showroom in New York’s Diamond District, along with Miami Design Center and opening soon Aspen Colorado. We also have a robust e-commerce platform to cater to domestic and international clients.
Copywriter/ Content Specialist:

At Avi & Co we are looking for an experienced writer who’s looking to take their skills to a different level of quality. Our platform is in the watch industry, and we currently have an audience in our marketplace however we still need to expand, and currently, content is needed to be circulating in all main streams. You should have the tools necessary to help us work on this path and overall achieve this goal. You should also know or have ideas on where to post your content about our products. You will not only be curating rich content, but you will be the voice of our brand in speaking to our audience with your words. You will show your talent through your words and creativity in how you engage with our audience.

Job Requirements:
  • Great communication skills, both in writing and verbal communication.
  • Good at proofreading for errors.
  • Extremely creative with an eye for layout and design.
  • A strong strategist that understands the why behind the copy.
  • Detailed and meticulous with great follow-through.
  • Leadership skills that make them good with people and patients while gaining consensus on the brand voice.
  • A good researcher, as they build content or looks for ways to enhance the website.
  • Able to work within the frameworks of the various interdepartmental business processes while remaining highly creative.
  • Consumers of web content themselves; know the medium and what techniques are most effective for engaging consumers.
  • Able to test the various website elements by seeking and gaining user feedback.
  • They must understand the user experience for our brand.
  • Can develop content for complex, efficient websites quickly.
  • They must be a good editor of written content.
  • Flexible while being a strong motivator of people and outcomes.
  • Great troubleshooting skills.
  • Good analyst skills because they must look at site analytics to determine what content is attracting more viewers and what is falling flat.
  • Able to handle deadline-driven pressure.

Qualifications for Content Specialist:
  • Minimum 4 years of experience or in a similar role.
  • Ability to conceive fresh and appealing ideas for new content that establishes or supports the company's brand identity.
  • Experience with using SEO best practices to write creative copy that includes effective keyword placement.
  • Excellent verbal communication skills with good command and grammar.
  • Extremely computer literate, especially with how to write, interpret and come up with new creative ideas.
  • Experience with social media engagement strategies and best practices.

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