Field Marketing Manager

4 weeks ago

Rye, United States CareerBuilder Full time

About Serendipity Labs, Inc.

At Serendipity Labs, we pride ourselves on creating a business that is an extension of the corporate workplace. Trusted by some of the largest global companies, we provide flexible workplace solutions and have created a national network of safe, comfortable, well designed, and professional work environments for businesses of all types and sizes. We do all of this by blending really great places to work with 5-star service delivered by an experienced and people-focused team.

This is not just coworking. This is Workplace as a Service.

As we expand our network of locations, we are looking for the best talent to join our team. This is a fast-moving industry that requires passionate and driven individuals who want to be part of this emerging hospitality industry.

Field Marketing Manager Full Time

Objective:

The Field Marketing Manager is responsible for assisting in the planning and implementation of marketing plans and providing world-class client service to our locations across the country. The Field Marketing Manager will work closely with the VP of Marketing to generate qualified leads, manage individual marketing budgets, track campaign progress, and communicate results to various internal stakeholders. The Field Marketing Manager will also be responsible for location-specific external communications to promote pre-opening and ongoing success. The FMM will function as an internal account manager ensuring marketing campaigns and deliverables are in place to achieve trackable results from direct response and awareness initiatives, targeting various audiences, and ensuring brand compliance across marketing channels.

This will be accomplished by:

Executing a localized marketing plan for each assigned Lab based on location, audience and business mix required to achieve revenue goals.
Create and oversee marketing and branding activities including collateral and materials, print, advertising, signage, web/video/photo content, digital, electronic and social media, direct mail, and more.
Write and distribute external communications including press releases and alerts and managing outreach.
Ensuring consistent messaging and compliance with brand programs and standards.
Communicating frequently with individual teams on market conditions/opportunities, local marketing tasks and support
Tracking and reporting on marketing initiatives and results.
Ensuring measurement and analysis is performed and optimized to drive increased ROI.

Key Accountabilities:

Complete market activation through a set of tasks to be carried out throughout the sales cycle, from preopening through maturity.
Ensure success of local Lab performance by providing tactical support for specified marketing efforts.
Assist with local marketing budget management, ad-hoc proposals and requests.
Continually optimize messaging and marketing campaigns; ensure tracking, testing and measurement plans in place across channels.

Assist with social media campaign execution, including owned and paid, to drive awareness and trial to individual locations.
Manage location-specific external communications from drafting and writing to outreach and measurement.
Contribute to a positive work environment including various stakeholders in the field, owners, management, sales and operations.

Essential Knowledge, Skills, and Abilities:

Hands-on experience planning and executing offline, online, and social media campaigns to drive lead generation
Corporate experience managing local/regional marketing campaigns
Proven experience in designing and executing successful email marketing campaigns
Project management skills, with ability to prioritize and follow through on tasks
Analytical skills required to assess campaign strength, weakness and make future recommendations
Communication skills, including presenting to Senior Leadership and Lab teams
Ability to easily pivot from one task to another, including managing multiple projects, budgets and timelines simultaneously
A willingness to work as part of a team, including ad-hoc tasks not outlined in the above
Collaboration: work with and across multiple departments to achieve results

Requirements:

Bachelors Degree or advanced coursework in communications, marketing, or media
3+ years brand marketing experience in corporate environment
Hospitality experience a plus
Franchise experience a plus
Knowledge of Microsoft Office Suite
Proficiency in email marketing analytics and reporting tools
Experience with HTML and CSS for email template customization
Exceptional professional communication skills, including but not limited to verbal and written communication. A writing sample will be requested of final candidates.
40 hours a week based in the Rye location, Westchester County. Walking distance to Rye Metro North station.
Ability to pass a background check and drug screen, including THC

Legally authorized to work in the United States without sponsorship

Serendipity Labs is an Equal Opportunity Employer.

#J-18808-Ljbffr

  • Field Marketing Manager

    2 weeks ago

    Rye, United States Serendipity Labs Full time

    About Serendipity Labs, Inc. At Serendipity Labs, we pride ourselves on creating a business that is an extension of the corporate workplace. Trusted by some of the largest global companies, we provide flexible workplace solutions and have created a national network of safe, comfortable, well designed, and professional work environments for businesses of all...

  • Senior Lead, Financial Markets

    2 weeks ago

    Rye, United States Kyndryl Inc. Full time

    Senior Lead, Financial Markets page is loaded Senior Lead, Financial Markets Apply remote type Partially Remote locations Rye Brook, NY, USA time type Full time posted on Posted 3 Days Ago job requisition id R-16158 Who We Are At Kyndryl, we design, build, manage and modernize the mission-critical technology systems that the world depends on every day. So...

  • Junior Project Manager

    4 weeks ago

    Rye, United States Rye Marble Full time

    Job DescriptionJob DescriptionSalary: 50k-75k+ / year depending on experienceRMI is a prominent stone fabrication company specializing in the design, fabrication, and installation of high-quality stone and tile products for residential and commercial projects. With a legacy of excellence and craftsmanship spanning over a century, we take pride in our...

  • Director, Asset Management

    4 weeks ago

    Rye, United States ARLP GS LLC Full time

    Job DescriptionJob DescriptionAcadia (NYSE:AKR), headquartered in Rye, New York, is a fully-integrated, self-managed and self-administered real estate investment trust. Through our REIT and Opportunistic Fund investment platforms, we are focused primarily on the acquisition, ownership, redevelopment and management of retail properties, including neighborhood...

  • Director Asset Management

    3 days ago

    Rye, United States Acadia Realty Trust Full time

    Acadia (NYSE:AKR), headquartered in Rye, New York, is a fully-integrated, self-managed and self-administered real estate investment trust. Through our REIT and Opportunistic Fund investment platforms, we are focused primarily on the acquisition, ownership, redevelopment and management of retail properties, including neighborhood and community shopping...

  • Director Asset Management

    2 days ago

    Rye, United States Acadia Realty Trust Full time

    Acadia (NYSE:AKR), headquartered in Rye, New York, is a fully-integrated, self-managed and self-administered real estate investment trust. Through our REIT and Opportunistic Fund investment platforms, we are focused primarily on the acquisition, ownership, redevelopment and management of retail properties, including neighborhood and community shopping...

  • Director Asset Management

    14 hours ago

    Rye, United States Acadia Realty Trust Full time

    Acadia (NYSE:AKR), headquartered in Rye, New York, is a fully-integrated, self-managed and self-administered real estate investment trust. Through our REIT and Opportunistic Fund investment platforms, we are focused primarily on the acquisition, ownership, redevelopment and management of retail properties, including neighborhood and community shopping...

  • Director Asset Management

    2 days ago

    Rye, United States Acadia Realty Trust Full time

    Acadia (NYSE:AKR), headquartered in Rye, New York, is a fully-integrated, self-managed and self-administered real estate investment trust. Through our REIT and Opportunistic Fund investment platforms, we are focused primarily on the acquisition, ownership, redevelopment and management of retail properties, including neighborhood and community shopping...

  • Digital Content and Hubspot Specialist

    3 weeks ago

    Rye, United States Rye Marble Inc Full time

    Job Description Job Description Salary: $40k - $50k per year DOE RMI Surfaces is a dynamic and innovative countertop company in search of a talented HubSpot Specialist and Digital Marketing Manager. This role is pivotal in overseeing the optimization of our digital marketing strategies, with a strong emphasis on utilizing HubSpot CRM workflows. The ideal...

  • Digital Content and Hubspot Specialist

    4 weeks ago

    Rye, United States Rye Marble Full time

    Job DescriptionJob DescriptionSalary: $40k - $50k per year DOERMI Surfaces is a dynamic and innovative countertop company in search of a talented HubSpot Specialist and Digital Marketing Manager. This role is pivotal in overseeing the optimization of our digital marketing strategies, with a strong emphasis on utilizing HubSpot CRM workflows. The ideal...

  • Sales Counselor

    1 day ago

    Rye, United States The Osborn Full time

    The Sales Counselor at The Osborn is responsible for maintaining occupancy related to Sterling Park, Assisted Living & Memory Care units. Key Responsibilities: - Build and maintain strong client relationships to understand their needs and preferences. - Actively seek out potential clients through various sales strategies and networking. - Build waitlists...

  • Tax Manager

    2 weeks ago

    Rye Brook, United States CPA firm Full time

    Regional CPA firm seeking to add a Tax Manager / Sr. Tax Manager to its staff. Responsibilities: Assume full responsibility for directing multiple engagements Provide clients with Tax Compliance, Research, Consulting for corporate, partnership and individual returns Provide oversight and direction to team of tax specialists in the delivery of tax services....

  • Tax Manager

    2 weeks ago

    Rye Brook, United States CPA firm Full time

    Regional CPA firm seeking to add a Tax Manager / Sr. Tax Manager to its staff. Responsibilities: Assume full responsibility for directing multiple engagements Provide clients with Tax Compliance, Research, Consulting for corporate, partnership and individual returns Provide oversight and direction to team of tax specialists in the delivery of tax...

  • Associate Director

    2 weeks ago

    Rye, United States The Solutions Group Full time

    About Us: When life gets hard, we make it easier! Libra Solutions simplifies and eases the burden of legal processes for plaintiffs, heirs, and the attorneys and healthcare providers who serve them. Combining technical innovation and financial strength, we help speed cumbersome workflows and ease financial barriers for our customers. And our companies are...

  • Institutional Sales

    3 weeks ago

    Rye, United States Spartan Institutional Research Full time

    We are currently looking to hire an Associate to focus on Institutional Equity Research Sales. Applicant will be responsible for generating new business, setting appointments with institutional investors, presenting and selling equity research, as well as building upon our existing book of business and client relationships in the hedge fund community.The...

  • Institutional Sales

    5 days ago

    Rye, United States Spartan Institutional Research Full time

    We are currently looking to hire an Associate to focus on Institutional Equity Research Sales. Applicant will be responsible for generating new business, setting appointments with institutional investors, presenting and selling equity research, as well as building upon our existing book of business and client relationships in the hedge fund community.The...

  • Institutional Sales

    3 weeks ago

    Rye, United States Spartan Institutional Research Full time

    We are currently looking to hire an Associate to focus on Institutional Equity Research Sales. Applicant will be responsible for generating new business, setting appointments with institutional investors, presenting and selling equity research, as well as building upon our existing book of business and client relationships in the hedge fund community.The...

  • Technical Account Manager

    2 days ago

    Rye Brook, United States Anteriad Full time

    Come Join Our Team At Anteriad and innovate the way B2B marketers make data-driven business decisions. About Anteriad We are not just another B2B solution provider. We're problem solvers. We believe that data is the key to unlocking effective solutions that span a range of marketing challenges - from customer acquisition to demand generation to...

  • Leasing Intern

    1 week ago

    Rye, United States ARLP GS LLC Full time

    Acadia (NYSE:AKR), headquartered in Rye, New York, is a fully-integrated, self-managed and self-administered real estate investment trust. Through our REIT and Opportunistic Fund investment platforms, we are focused primarily on the acquisition, ownership, redevelopment and management of retail properties, including neighborhood and community shopping...

  • Executive Assistant

    2 weeks ago

    Rye, United States Atlantic Group Full time

    Middle Market Private Equity Firm Seeks an Executive Assistant to join the teamThe individual must have a strong commitment to their job with an ability and willingness to take initiative and to adapt to change. The individual will be involved in supporting one senior investment professional in managing a complicated calendar (including extensive travel),...