Digital Content and Hubspot Specialist

RMI Surfaces is a dynamic and innovative countertop company in search of a talented HubSpot Specialist and Digital Marketing Manager. This role is pivotal in overseeing the optimization of our digital marketing strategies, with a strong emphasis on utilizing HubSpot CRM workflows. The ideal candidate will have extensive experience in digital advertising, social media, and content marketing, coupled with a deep understanding of HubSpot and its capabilities.

Job Responsibilities:

1. HubSpot CRM Management:
   • Lead the customization, implementation, and optimization of HubSpot CRM workflows.
   • Ensure seamless integration of HubSpot across various marketing functions to streamline processes.
2. Digital Advertising:
   • Plan, execute, and optimize digital advertising campaigns with a focus on leveraging HubSpot features.
   • Utilize HubSpot data to enhance targeting, segmentation, and personalized ad experiences.
3. Social Media Management:
   • Manage and curate content for social media channels, integrating HubSpot for data-driven insights.
   • Leverage HubSpot's social media tools to streamline posting schedules and monitor performance.
4. Content Creation and Marketing:
   • Create HubSpot-centric content for various digital platforms.
   • Implement HubSpot's content marketing tools to track and analyze content performance.
5. Email Marketing:
   • Utilize HubSpot for planning and executing email marketing campaigns, focusing on segmentation and personalization.
   • Leverage HubSpot analytics to measure the success of email campaigns and implement improvements.
6. HubSpot Analytics and Reporting:
   • Utilize HubSpot analytics tools to track and report on key performance indicators (KPIs) for all digital marketing efforts.
   • Provide insights and recommendations for optimizing strategies based on HubSpot data analysis.

Qualifications:

• Bachelor's degree in Marketing, Business, or equivalent work experience.
• Proven experience in digital marketing, with a focus on digital advertising, social media, and content creation.
• Strong proficiency in HubSpot CRM and Marketing Hub capabilities.
• Familiarity with tools such as Google Analytics, Facebook Business Manager, and other digital marketing platforms.
• Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
• Excellent written and verbal communication skills.
• Creative mindset with an eye for design and brand aesthetics.

Benefits:

• Competitive salary and performance-based bonuses.
• Comprehensive health and wellness benefits.
• Opportunities for professional development and growth.
• Collaborative and inclusive work environment.

If you are a digital marketing professional with a deep understanding of HubSpot's capabilities, we encourage you to apply.

To apply, please submit your resume, a portfolio showcasing your digital marketing work, and a cover letter outlining your relevant experience with HubSpot.