Email Marketing Specialist

2 weeks ago


West Palm Beach, United States Weiss Ratings Full time

EMAIL MARKETING SPECIALIST

Remote position

Description

The Email Marketing Specialist position at Weiss Ratings is responsible for the hands-on development, execution, and deployment of email marketing for promotional emails, nurture/trigger campaigns, and autoresponders. Additional responsibilities include reputation management, testing strategy, growth of email channel, and maintaining the health of internal lists. A successful candidate will work independently and in partnership with the Marketing, Acquisition, and Production departments. Weiss Ratings uses Salesforce Marketing Cloud as our email marketing platform. Experience with Marketing Cloud is preferred but training and support will be provided to the Email Marketing Specialist so our email program can be improved further.

Qualifications

  • 2+ years of experience in email and web marketing
  • Expert knowledge in HTML/CSS coding for responsive templates
  • Excellent understanding of how to target the appropriate audience for individual email campaigns
  • Strong understanding and implementation of email marketing and data quality best practices
  • Experience in designing and implementing email trigger and nurture campaigns
  • Experience implementing email and contact engagement strategies
  • Good knowledge of MS Office including Word, Excel, and Sharepoint
  • Excellent organization and extreme attention to detail is a must
  • Strong knowledge of email service provider platforms (Salesforce Marketing Cloud preferred)
  • Experience with AdButler and InboxMailer is preferred
  • Flexibility, positive attitude, and willingness to learn

Requirements

  • Hands-on development, list pulls, scheduling, and deploying emails
  • Monitor email campaigns and track, report, and analyze email metrics to provide digestible and actionable reporting to the marketing team
  • Hands-on development and execution of autoresponders sent to prospects and buyers
  • Participate in the implementation of systems, processes, and procedures for email marketing
  • Provide knowledge in email marketing tools and resources to increase engagement and grow the channel
  • Maintain quality of data within the marketing email system
  • Work with marketing and creative teams to develop email templates and leverage email best practices
  • Improve open rate and click-throughs on emails through improved design, testing, and use of best practices
  • Create and execute email sends without errors and on schedule to the correct lists following brand guidelines
  • Use top-performing email content to create, place, and monitor ads on the internal website
  • Successfully implement complex and dynamic email blasts, autoresponders, and web ads
  • Maintain high standards of deliverability and reputation while adhering to CAN-SPAM regulations

by Jobble


  • Email Marketing Specialist

    Found in: Appcast Linkedin GBL C2 - 3 weeks ago


    West Palm Beach, United States Weiss Ratings Full time

    EMAIL MARKETING SPECIALIST**Remote position**Description The Email Marketing Specialist position at Weiss Ratings is responsible for the hands-on development, execution, and deployment of email marketing for promotional emails, nurture/trigger campaigns, and autoresponders. Additional responsibilities include reputation management, testing strategy, growth...


  • Long Beach, United States Hubstaff Full time

    We are seeking an Email Marketing Specialist to join our team and develop and execute email marketing campaigns. As an Email Marketing Specialist, you will be responsible for creating engaging email content and analyzing campaign performance to optimize results. The ideal candidate should have strong writing skills, knowledge of email marketing best...


  • Long Beach, United States Hubstaff Full time

    We are seeking an Email Marketing Specialist to join our team and develop and execute email marketing campaigns. As an Email Marketing Specialist, you will be responsible for creating engaging email content and analyzing campaign performance to optimize results. The ideal candidate should have strong writing skills, knowledge of email marketing best...

  • Email Marketing Manager

    Found in: Resume Library US A2 - 2 weeks ago


    Manhattan Beach, California, United States Skechers Full time

    Job Description Skechers is growing the Digital Group and is looking to hire a new Email Marketing Manager who will help oversee the day-to-day email campaigns to improve customer acquisition, drive loyalty, and increase lifetime value. ESSENTIAL JOB RESULTS- Develop and maintain a comprehensive monthly email calendar, incorporating relevant product...


  • Newport Beach, United States SmartFinancial , Inc. Full time

    Email Marketing Manager at SmartFinancial Newport Beach, California, United States SmartFinancial offers smarter insurance products, delivered by people and powered by technology. At SmartFinancial, we're on a mission to make the insurance shopping process better, simpler, and more effective. Our transparent insurance-technology platform is changing the way...


  • Newport Beach, United States SmartFinancial Full time

    Job DescriptionJob DescriptionEmail Marketing Managerat SmartFinancialNewport Beach, California, United StatesSmartFinancial offers smarter insurance products, delivered by people and powered by technology.At SmartFinancial, we're on a mission to make the insurance shopping process better, simpler, and more effective. Our transparent insurance-technology...

  • Marketing Coordinator

    2 weeks ago


    West Palm Beach, United States Digital Resource Full time

    Digital Resource is a full-service digital marketing agency. We partner with forward-thinking businesses to create custom internet marketing strategies. Our solutions have a proven track record in increasing search engine rankings, building social followings, and most importantly, converting leads into real revenue. We are currently looking to hire a...

  • Marketing Coordinator

    3 weeks ago


    West Palm Beach, United States Digital Resource Full time

    Job DescriptionJob DescriptionDigital Resource is a full-service digital marketing agency. We partner with forward-thinking businesses to create custom internet marketing strategies. Our solutions have a proven track record in increasing search engine rankings, building social followings, and most importantly, converting leads into real revenue. We are...

  • Marketing Coordinator

    Found in: Appcast Linkedin GBL C2 - 3 weeks ago


    West Palm Beach, United States Digital Resource Full time

    Digital Resourceis a full-service digital marketing agency. We partner with forward-thinking businesses to create custom internet marketing strategies. Our solutions have a proven track record in increasing search engine rankings, building social followings, and most importantly, converting leads into real revenue. We are currently looking to hire a...


  • West Palm Beach, United States Digital Resource Full time

    Digital Resourceis a full-service digital marketing agency. We partner with forward-thinking businesses to create custom internet marketing strategies. Our solutions have a proven track record in increasing search engine rankings, building social followings, and most importantly, converting leads into real revenue. We are currently looking to hire a...


  • West Palm Beach, United States Digital Resource Full time

    Job DescriptionJob DescriptionDigital Resource is a full-service digital marketing agency. We partner with forward-thinking businesses to create custom internet marketing strategies. Our solutions have a proven track record in increasing search engine rankings, building social followings, and most importantly, converting leads into real revenue. We are...


  • West Palm Beach, United States Retro Fitness Corporate Full time

    Job DescriptionJob DescriptionJob Overview:We are seeking a skilled and experienced Digital Marketing Manager to join our team to drive the online presence and brand engagement of Retro Fitness. The ideal candidate will have a passion for digital marketing, a deep understanding of various social media platforms, and a strategic mindset to effectively manage...

  • Marketing Specialist

    2 weeks ago


    West Allis, United States Lakeside Manufacturing Full time

    Role Description Summary Under the direction of the Director of Marketing, the Marketing Specialist is responsible for supporting and executing marketing strategies to drive revenue growth. Essential Duties and Responsibilities Manage, update and maintain the internal product information management platform Photographing products prior to shipment and...


  • Dania Beach, United States FirstService Residential Full time

    Job Overview: As a Content Marketing Specialist, you’ll be responsible for creating and executing content marketing strategies that drive engagement, attract new customers, engage associates, and boost brand awareness. From digital ads to script for videos, from social media content to email communications, we need someone who understands digital content...


  • West Valley City, United States LaSalle Network Full time

    Lasalle Network is looking for a Digital Marketing Specialist to join our plastic manufacturing client's new product development team! If you have a background in durable consumer goods, this is the perfect role for you! As the Digital Marketing Specialist , you will report to the Head of Quality and have the opportunity to own the company's internal...


  • West Valley City, United States WTW inc. Full time

    Reporting to the Marketing Operations Leader, we are seeking a marketing specialist to join our member marketing and communications teams. In this role, you will primarily execute email marketing campaigns to promote products/services and drive customer engagement and action. In addition, you will assist the marketing operations leader in executing...


  • North Miami Beach, United States EliteCore Insurance Full time

    Job DescriptionJob DescriptionAs we expand our digital marketing initiatives, we seek a talented Digital Marketing Specialist to join our team at our North Miami Beach storefront office. If you’re driven by results and skilled in digital marketing, you could be the perfect fit!This is a full-time hourly position starting at $18/hr.In this role, you will...


  • Dania Beach, United States CareerBuilder Full time

    Job Overview: As a Content Marketing Specialist, youll be responsible for creating and executing content marketing strategies that drive engagement, attract new customers, engage associates, and boost brand awareness. From digital ads to script for videos, from social media content to email communications, we need someone who understands digital content and...

  • Director of Brand Marketing

    Found in: Appcast Linkedin GBL C2 - 1 week ago


    West Palm Beach, United States Revive MD Full time

    THE ROLE: MARKETING DIRECTOR The Marketing Director will serve as a key member of Revive by building effective multi-year marketing plans that deliver on brand aspirations and business objectives. They are a marketing strategist, brand steward and creative visionary and lead a growing small team of social media, ad buyers, creative and marketing...

  • Marketing Specialist

    Found in: Appcast Linkedin GBL C2 - 2 weeks ago


    Newport Beach, United States Omicrown Full time

    Company DescriptionOmicrown is a marketing and management solutions provider located in Newport Beach, CA. We are a group of passionate leaders and specialists dedicated to helping professional-service companies reach their full potential. Leveraging our experience and expansive network, we empower our clients to thrive in our increasingly digital and...