Assoc. Marketing Manager

2 weeks ago

Plantation, United States Aquent Full time

Assoc Marketing Manager This is a long-term full time position with Aquent Studios, supporting our retail client and you would work 3 days in the office and 2 days remotely. This position offers a salary plus medical, dental, vision, 401k w/match and PTO. Bilingual in English and Spanish required Hispanic market experience required Highly qualified Assoc. Marketing Manager who can contribute to existing programs while assisting with development of new initiatives aligned with company goals. The ideal candidate will have experience in a wide range of marketing functions, including communications, branding, and digital media. Must be organized multitasker, able to handle diverse projects and meet tight deadlines. Ensure that marketing efforts serve immediate and long-term business goals by identifying and executing improvement for processes, content. Share best practices and local marketing tactics with team members. In this role, (you) will assist with marketing tactics coordination, legal reviews, event planning. The position reports directly to the senior marketing manager. You will be responsible for supporting a variety of initiatives to help the Marketing & Advertising team drive strategies to acquire new customers, increase engagement with existing customers, and drive enterprise value across a variety of channels, including: Effectively and efficiently communicate with cross-functional teams to ensure execution of performance marketing strategies. Possess strong project management and organization skills, with ability to manage multiple initiatives and moving parts; with a high level of attention to detail. Leverage analytics to measure marketing channel and overall campaign performance Conduct competitive analysis to identify strengths, weaknesses and opportunities Supports development of marketing plans rooted in consumer, competitor and company insights, leveraging results and insights to support recommendations on go-forward campaigns. Understanding of Hispanic demographic to ensure marketing tactics and assets are relevant to this important and growing population segment. Support the marketing manager in establishing and evaluating marketing strategy by assembling sales forecasts and data, creating presentations, and updating calendars Contribute to development of creative ideas and marketing plans Coordinate the creation of new promotional materials Continually seek new sources of market data and provide recommendations to marketing leadership Required Qualifications 3 to 5 years of marketing experience with a strong foundation of business and marketing Self-motivated individual who can excel in a demanding environment Knowledge of traditional and digital marketing, content marketing, and social media marketing Experience or interest in digital marketing, ecommerce, performance marketing. Retail marketing or agency/strategy experience. Superior project management and organizational skills with a proven ability to manage multiple projects simultaneously. Superior communication skills in both English and Spanish High level of comfort working and managing cross-functional relationships in highly matrixed organization. Understanding of data driven Marketing – where data, technology, and creativity meet. Excellent communication and presentation skills. Consistently demonstrates professionalism, reliability, accountability and flexibility in working with others. Strong PC knowledge including Microsoft Word, Excel, and PowerPoint. Preferred Qualifications Bachelors degree in Marketing Retail and consumer behavior understanding Experience with email and online marketing

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