Director, Partner Marketing

4 weeks ago

Columbus, United States Emplifi Full time

Emplifi is a leading unified customer engagement platform that empowers businesses to reach and grow communities through digital- and social-first strategies. More than 20,000 brands like McDonald’s, Ford Motor Company, and Delta Air Lines rely on Emplifi to connect to consumers across marketing, commerce, and care. About the Marketing Team Marketing is the center of creativity at Emplifi. We are a growing department with a ‘can do’ attitude that prides ourselves on setting aggressive goals and not just meeting them but exceeding them. Every role on our team holds a key function in the success of our business. You'll work alongside skilled marketing experts, build your marketing prowess, and collaborate cross-functionally with other teams around the globe. One thing we can promise is you'll never get bored. Being in a hyper-growth stage we have so many exciting adventures ahead of us. If you're looking for a job where you can have a real impact then you've come to the right place. Job Summary The Lead for Partner Marketing will be responsible for maintaining and fostering relationships with partners of Emplifi. As leader of partner marketing, you'll define the strategy, events, interaction and follow up that will ensure the target partners are engaged and growing their business and therefore growing Emplifi. The Partner Marketing Lead is also responsible for ensuring the enablement of partner sales teams. What You’ll Do Here Work closely with sales partner team to identify opportunities for growth in partners, selling new partners, enabling partners success, and fostering an win-win environment for both sides Reuse and recast sales enablement materials for partners Reuse and recast campaign materials with partners Support partner events that have the potential to broaden Emplifi products usage in our partners client base Collaborate with partners to document successful programs including the value obtained and the growth gained Identify partners that have experts that could be used in Emplifi marketing Monitor partner (and their clients) usage of our platform and plan and execute on client growth strategies that may include joint webinars, events, or other joint digital marketing What You’ll Bring to Us BS/MS degree in marketing or a related field 7+ years of product marketing and/or partner marketing with B2B SaaS companies Proven ability to engage with third parties and lead special projects Capable of learning our platform and investigating our client's use of the platform Excellent writing and speaking skills Strong analytical skills and knowledge of data collection methods (surveys, focus groups, etc.) Skilled in the use of (but not config) Salesforce, and other marketing tools Strategic thinker with the ability to adjust to changing dynamics Experience in working with 3rd party vendors, including negotiations, managing contracts and budgets An enthusiastic, high-energy team member who is viewed as a “doer” on the team and across internal organizations Willing to travel as needed to activities/events What We Offer

International, fast paced and rapidly growing environment Chance to work with the world’s biggest brands at the CX tech leader Agile and open-minded culture, with high levels of trust and flexibility Opportunity for professional growth and development Possibility to learn new and cutting-edge technologies, in an environment that encourages new ideas Benefits package including Medical, Dental, Vision & Life Coverage Options Flexible Working Hours Unlimited PTO 12 paid Holidays 2 Paid Community Service Days Company paid STD and LTD 401K Parental Leave Benefits Educational Reimbursement Opportunities Referral Bonus Program Access to an Employee Assistance Program (EAP) Scheduled Company Learning Days and access to additional courses via our online Emplifi Academy There’s more as well Speak with us to find out all the details

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