Brand Manager

4 days ago


Los Angeles, United States Appleton Finn Full time

About Us:

Appleton Finn is retained on a confidential search for a dynamic start-up beauty brand based in LA, dedicated to redefining beauty standards and offering innovative products.

Job Description:

We are seeking a passionate and experienced Brand Manager to lead our brand strategy and marketing efforts. This role is pivotal in shaping our brand identity, driving customer engagement, and expanding our market presence.

Responsibilities:

Develop and execute comprehensive brand strategies Oversee marketing campaigns, from conception to execution Conduct market research to identify trends and opportunities Collaborate with product development to ensure brand alignment Manage social media, influencer partnerships, and PR strategies Lead and mentor a small team of 3 marketing professionals Foster relationships with influencers and brand ambassadors Monitor brand performance and adjust strategies accordingly

Qualifications:

Bachelor’s degree in Marketing, Business, or related field 3+ years of experience in brand management within the beauty industry Proven experience working in a small team environment Strong understanding of social media, influencer marketing, and PR strategies Excellent communication and project management skills Creative thinker with a passion for beauty and wellness Ability to thrive in a fast-paced, start-up environment

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