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Analyst II Consumer Insights

1 month ago

Quincy, United States Retail Business Services Full time
Address: USA-MA-Quincy-1385 Hancock Street
Store Code: Consumer Insights (5139356)

Ahold Delhaize USA, a division of global food retailer Ahold Delhaize, is part of the U.S. family of brands, which also includes five leading omnichannel grocery brands - Food Lion, Giant Food, The GIANT Company, Hannaford and Stop & Shop. Ahold Delhaize USA associates support the brands with a wide range of services, including Finance, Legal, Sustainability, Commercial, Digital and E-commerce, Technology and more.

Primary Purpose
Manages internal consumer research projects and external vendors that are leveraged to extract insights for Ahold Delhaize USA and ADUSA brands.

Our flexible/ hybrid work schedule includes 3 in-person days at one of our core locations and 2 remote days.

Applicants must be currently authorized to work in the United States on a full-time basis.

Duties and Responsibilities
  • Provide strategic insight into improving customer experience and perceptions through the proper development and usage of both qualitative and quantitative research methodologies, ensuring that the appropriate methodological and valid statistical approaches are utilized.
  • Interprets research findings and summarizes data analyses into actionable insights that address stakeholder objectives.
  • Owns strategic consultancy for internal and external stakeholders that identifies opportunities, helps formulate open business questions, recommends research methodologies, and writes research plans and proposals.
  • Develop and deliver presentations at key Management Meetings as appropriate.
  • Ensure that all research instruments accurately measure what we want them to measure, and that the data is representative of the market.
  • Maximizing the learnings, insights and value-added of all ongoing research
  • Keep up to date on new methodologies, best in class research approaches and skill development
  • Manage variety of primary research methodologies from both a qualitative and quantitative perspective. This includes, but is not limited to focus groups, mobile missions, research panels, online communities, tracking studies, user experience testing, segmentation studies, concept testing, test/control methodologies, etc.
  • Implement best practices within consumer insights through standardization of methods, tools, and knowledge-sharing to maximize group efficiency and impact as well as identify and champion new and emerging research techniques
  • Partner closely with other team members within Consumer Insights, Shopper Insights and Advanced Analytics to ensure appropriate integration of data.
Qualifications
  • Min 5-7 years of market research experience
  • Bachelor's Degree in Marketing, Marketing Research, Psychology, Statistics, Mathematics, or Economics

#LI-LL1 #LI-Hybrid

Ahold Delhaize USA, a division of global food retailer Ahold Delhaize, is part of the U.S. family of brands, which also includes five leading omnichannel grocery brands - Food Lion, Giant Food, The GIANT Company, Hannaford and Stop & Shop. When considered together, the companies of Ahold Delhaize USA comprise the largest grocery retail group on the East Coast and the fourth largest grocery retail group in the nation, serving millions of omnichannel customers each week.

Job Requisition: 383500_external_USA-MA-Quincy_7252024