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EV Product Marketing Manager
2 months ago
PRODUCT MANAGER
The Product Manager is responsible for the development and implementation of market strategy and plan for a portfolio of products within (a) given region(s) or segment(s). This person is involved through all stages of a product or portfolio’s lifecycle, including requirements, road mapping, and driving specific marketing and account execution to drive business success.
This position involves close interaction with development leads, operations, customers: users and buyers, marketing communications and sales. A strong sense of ownership, initiative, and marketing understanding is required.
a Day In The Life
Take ownership of a platform or regional segment and execution to achieve our growth goals
Grow the revenue and profitability of all products in assigned regional portfolio
Document and understand the competitive landscape as an input to strategy
Development and implement market strategies and plans from understanding of market problems and opportunities
Define and segment assigned market(s)
Identify key persona’s and document their use case/user experiences and market problems
Create product strategy and requirements
Develop strong working relationships and partnerships across different departments and with customers
Collaborate with sales and marketing communications to develop sales enablement materials, launch new products, and execute market plans
Provide technical assistance, training and leadership for regional marketing, sales, and our customers as a subject matter expert
Responsible for overcoming complex business obstacles with minimal assistance
What You’ll Need
Bachelor’s Degree in Marketing, Business or Engineering; MBA a plus
3-5 years previous product management/product marketing experience
Demonstrated marketing competency required - Pragmatic Marketing Certification a plus
Strong leadership skills - must be able to build trust and set direction for the team, gain alignment with key stakeholders and drive commitments and results
Must possess curiosity, a strong business sense, and entrepreneurial drive
Strong project management skills
Proven technical aptitude
Ability to create and edit PowerPoint presentations
Above average Excel and numerical analysis skills
A strong customer orientation with a “how can I help” approach
Strong verbal and written communication skills
Travel will be required – 20%
What We Offer
Comprehensive Medical, Dental, & Vision Benefits; Life & Disability Insurance at no Additional Cost; 401(K) Savings Plan with Company Match; Annual Bonus & Profit-Sharing Opportunities; Generous Vacation & Holiday Schedules; Reimbursement for Continuing Education & 50% of Textbook costs; Onsite Wellness Screening & Flu Shots; Subsidized Health Club Member, auto supplier discounts; free charging stations for plug-in hybrid & EVs in Parking Lot, Monthly Employee meeting/lunch, Friday Breakfasts, Annual Picnic, Holiday and other events.
About Us
Midtronics is a fast-growing company with an energetic, passionate, and innovative leadership team. As the world is determined to reduce carbon emissions and improve vehicle safety, the rapid evolution of the transportation industry – from electrification and connectivity to autonomous vehicles — Midtronics, is a committed partner in developing superior battery management solutions to meet those exciting challenges in the years ahead
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