National Director of Sales
3 weeks ago
- Be the key contact with distributors and retailers to drive Von Payne Sales and sales activities.
- Establish new Accounts and Activations for Von Payne as an ultra-premium brand.
- Expand Von Payne sales in new markets.
- Manage the relationship with distributors and Retailers to ensure product velocity and sales growth.
- Lead the development of annual account sales and promotional plans that will deliver sales and growth targets.
- Maintain maximum store inventories through effective communication and management of shipments through distributor.
- Manage and execute programs to maximize distribution, pricing, promotional and merchandising goals.
- Provide support to on-premise and off-premise accounts through sales materials, product training, promotions, and tasting program management.
- Establish and maintain strong relationships with Distributor, Major Spirit Retailers, Marketing Managers, District Managers and staff to maximize new activations and sales.
- Utilize available sales data to identify opportunities and capitalize on marketplace competitive trends and opportunities.
- Find and manage strategic accounts to establish Von Payne as an emerging market leader.
- Dedicate time on account calls and new account development.
- Maintain face-to-face meetings with accounts supplemented with phone communication.
- Work in concert with Distributor Analyst, Divisional State Lead, Supervisors and Field Reps to ensure Von Payne visibility, attention and focus taking responsive action on all potential opportunities.
- Ensure proper attention to and execution of all administrative duties and CRM activities.
- Ensure proper preparation for presentations.
- Quarterly Business Reviews with Distributor Management and Von Payne Management team.
- Monthly review of sales achievement, goals, promotional and promotional plans..
- Communicate and teach excellence and expectations to sales, promotional and merchandising teams.
- Develop and maintain an Account Profile and Account Facts books to facilitate sharing of knowledge and ensure smooth transition for potential succession planning.
- Manage T&E budget.
- Manage Subordinates activities, goals, duties and accountability.
- Establish retail and on-premise rankings for account management purposes.
- Conduct meetings with marketing team to establish quality of promotion, goals and ensure coordination of efforts.
- Quarterly assessments of promotional performance and new promotional planning.
- 5 Year minimum experience in Spirits/alcohol sales.
- Established industry relationships.
- Strong understanding of Spirits/alcohol beverage market in retail, chain, on-premise and distributor support.
- Strong commercial understanding (i.e. Display/Merchandising, desired Price Points & Shelf Management Standards).
- Strong understanding of alcohol shopping behaviors.
- Computer competency required.
- Proficient in Microsoft Office - Excel, Word and PowerPoint
- Strong interpersonal, negotiation, time management, fiscal management, and presentation skills required.
- Maintain vehicle in a professional, efficient manner.
- Must have valid driver license.
- Must secure and maintain required auto insurance.
- Must reside in Florida
- Overnight and frequent travel required.
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