Content/ Marketing Manager
3 weeks ago
Position: Content/Marketing Manager (REMOTE)
We are currently seeking a dynamic Content/Marketing Manager to join our team remotely and embark on an exciting career journey with us. This role offers a unique opportunity to contribute to our growth trajectory while engaging with top industry executives in the private equity space, gaining invaluable knowledge and insights along the way.
About Us
We are a professional organization focused on lower middle and middle market M&A, comprising members from diverse fields such as private equity, banking, finance, and other transactional professions. Our vision for 2024 is to redefine M&A through collaboration, insights, and specialized services, reshaping the industry landscape. As we work towards this vision, we seek a talented individual to drive our content and marketing efforts, effectively communicating our goals, distinguishing our brand, and driving product adoption.
Role Overview
As the Content/Marketing Manager, you will spearhead our inbound marketing efforts, playing a crucial role in shaping our online presence and fostering engagement within the M&A community. Your primary mission will be to attract and convert leads into customers, amplifying our reach and impact.
Key Responsibilities
Content Creation and Inbound Marketing:
Stay abreast of industry trends and conduct research to inform content strategies.
Develop and execute an inbound marketing strategy, focusing on content creation, distribution, and optimization.
Manage content strategy and calendar across various platforms, including articles, video interviews, and social media.
Maintain a consistent and compelling brand message across all channels.
Oversee Opus Connect's social media presence, promoting products, events, and services to drive engagement.
Utilize marketing automation and social media for lead nurturing.
Employ SEO techniques to boost web traffic and track key marketing metrics for strategy refinement.
Foster collaboration across teams to generate innovative content ideas aligned with organizational goals.
Required Skills
Bachelor's degree with a minimum of 2 years of experience in content strategy development.
Proficiency in inbound marketing and digital marketing tools for lead generation and nurturing.
Strong communication skills, creative thinking, data-driven decision-making, and ability to meet deadlines.
Bonus skills include familiarity with WordPress, Adobe Creative Suite, and Canva.
Opus Connect is an EQUAL OPPORTUNITY EMPLOYER, dedicated to fostering diversity and considering all applicants for positions regardless of color, ethnicity, religion, gender identity, sexual orientation, national origin, age, or disability status.
Additional Benefits
Dental
Medical
Paid Time Off (PTO)
Sick Time
Vision
Join us on our journey to redefine M&A and make a meaningful impact within the industry
Employment Type: Full-Time
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