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Partner Marketing Coordinator

4 months ago

Coppell, United States Glocomms Full time

About The Company:

We are working with a leading provider of cloud-based AP (Accounts Payable) automation solutions. Their innovative platform revolutionizes the way businesses manage their accounts payable process, helping organizations streamline operations, increase efficiency, and drive bottom-line results.

Job Description:

The company is seeking a Partner Marketing Coordinator to join their growing team. This role will be instrumental in driving partner engagement, enhancing brand visibility, and accelerating sales growth through strategic marketing initiatives. As a Partner Marketing Coordinator, you will play a pivotal role in planning and executing trade shows and other events, as well as providing support to their valued partners in effectively selling their solutions. Additionally, you will work closely with internal teams to expand their presence.

Responsibilities:

  • Plan and execute trade shows, conferences, and other marketing events to showcase solutions and enhance brand awareness.
  • Collaborate with partners to develop and implement joint marketing programs and campaigns aimed at generating leads and driving sales.
  • Provide support to partners in understanding and effectively communicating the value proposition of our solutions to their customers.
  • Develop marketing collateral, presentations, and other materials tailored to the needs of partners and their target audience.
  • Conduct market research and analysis to identify new opportunities for partner engagement and expansion.
  • Track and measure the effectiveness of partner marketing activities, and provide insights and recommendations for optimization.
  • Serve as a liaison between the company and partner organizations, fostering strong relationships and driving collaboration to achieve mutual goals.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • 2+ years of experience in partner marketing, preferably within the ERP, DMS, or AP automation industry.
  • Proven track record of planning and executing successful marketing events and campaigns.
  • Strong project management skills, with the ability to manage multiple priorities and deadlines effectively.
  • Excellent communication and interpersonal skills, with the ability to collaborate cross-functionally and build relationships with partners.
  • Analytical mindset with the ability to interpret data and insights to drive informed decision-making.
  • Proficiency in Microsoft Office suite and marketing automation tools.
  • Self-motivated and results-oriented, with a passion for driving success in a fast-paced, dynamic environment.
  • Ability to be onsite 3 days per week in Coppell, TX.