Social Media and Marketing Manager
3 weeks ago
SUMMARY Develop and implement a social media marketing plan within the Company in accordance with existing Quality System Policies and Procedures.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
- Manage social medial marketing campaigns and the associated day-to-day activities.
- Develop relevant content topics to reach the company's target customers.
- Design, create and manage promotions and social ad campaigns.
- Analyze key metrics and tweak strategy as needed.
- Develop organizational elements to implement a proactive process for capturing loyal and satisfied customers.
- Monitor effective benchmarks for measuring the impact of social media campaigns.
- Analyze, review and report on effectiveness of campaigns to maximize results.
- Knowledge of ERP System Software, capable of running all reports essential to marketing and social media.
- Review working documents to insure completeness, accuracy, and timeliness.
- Develop and communicate new ideas in Marketing and Sales and create new and more efficient procedures.
Requirements
SAFETY TRAINING To perform this job successfully, an individual must complete and maintain Safety Training according to the Safety Training Matrix.
QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
EDUCATION AND/OR EXPERIENCE Bachelor's degree plus three to five years related experience and/or training; or equivalent combination of education and experience. Knowledge of some software programs a must for job performance.
Must be fluent in social media marketing. Microsoft Office skills (PowerPoint, Excel, Word).
Photoshop, Illustrator, InDesign, & web editing experience a plus. Coordinate photo and video shoots, from initial planning to deliverables.
Salary Description
$50,000 per year
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