Current jobs related to Free People Digital Marketing Programmatic Manager - Philadelphia - Free People

  • Free People Brand Marketing Intern

    4 weeks ago

    Philadelphia, United States Free People Full time

    Role Summary: Free People is looking for a Brand Marketing intern to join their team for the Summer. This intern is a creative and dynamic team player. Opportunities in this area will help champion our brand through contribution to PR programs, influencer activations, social media scheduling, email campaigns, special events coordination, and more. About the...

  • Free People Photo Studio Intern

    4 weeks ago

    Philadelphia, United States Free People Full time

    Role Summary: Free People is looking for a Photo Studio intern to join their team this Summer. Our photo studio intern will assist daily with the on-going, ever-changing excitement of our studios. Assisting with product sample preparation, shoot set up, collaboration and trend research. About the Summer Internship Program: Each summer URBN Inc. welcomes...

  • Free People Global Customer Insights Analyst

    5 days ago

    Philadelphia, United States Free People Full time

    Role Summary: Free People is looking for a dynamic and proactive Global Customer Insights Research Analyst. As a key member of our Consumer Insights Team, you will play a pivotal role in supporting the business by enhancing visibility and identifying new research opportunities. Your work will involve staying up to date on macro-trends and validating...

  • Urban Outfitters Manager of Digital Marketing, Search

    4 months ago

    Philadelphia, United States Urban Outfitters , Inc. Full time

    Role Summary: Urban Outfitters is looking for a highly skilled and experienced Manager of Digital Marketing to join our team. In this role, you will be responsible for overseeing our Paid and Organic Search initiatives, as well as managing programmatic media channels to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will...

  • Senior Associate Programmatic Specialist

    5 days ago

    Philadelphia, Pennsylvania, United States Publicis Health Media Full time

    Job Title: Senior Associate ProgrammaticWe are seeking a highly skilled Senior Associate Programmatic to join our team at Publicis Health Media. As a key member of our programmatic team, you will be responsible for strategic planning and campaign execution for assigned clients.Key Responsibilities:Develop and communicate digital strategies and tactical...

  • Digital Marketing Manager

    2 days ago

    Philadelphia, Pennsylvania, United States abrdn plc Full time

    Job DescriptionAs a Senior Digital Marketing Manager at abrdn plc, you will be responsible for developing and executing a comprehensive digital marketing strategy that aligns with the company's overall business objectives. This includes managing and optimizing digital marketing campaigns across various channels, including social media, email, search engine...

  • Global Customer Insights Analyst

    2 days ago

    Philadelphia, Pennsylvania, United States Free People Full time

    Role Summary:Free People is seeking a skilled Global Customer Insights Analyst to join our Consumer Insights Team. As a key member of the team, you will play a pivotal role in supporting the business by enhancing visibility and identifying new research opportunities. Your work will involve staying up to date on macro-trends and validating cross-functional...

  • Global Customer Insights Research Analyst

    6 days ago

    Philadelphia, Pennsylvania, United States Free People Full time

    Role Summary:We are seeking a highly motivated and detail-oriented Global Customer Insights Analyst to join our Consumer Insights Team at Free People. As a key member of our team, you will play a pivotal role in supporting the business by enhancing visibility and identifying new research opportunities.Your work will involve staying up to date on macro-trends...

  • Senior Associate Programmatic Specialist

    2 weeks ago

    Philadelphia, Pennsylvania, United States Publicis Health Media Full time

    Job Title: Senior Associate ProgrammaticAt Publicis Health Media, we're seeking a highly skilled Senior Associate Programmatic to join our team. As a key member of our programmatic media team, you will be responsible for strategic planning and campaign execution for assigned clients.Key Responsibilities:Develop and communicate digital strategies and tactical...

  • Director of Marketing and Digital

    2 weeks ago

    Philadelphia, United States HHM Hotels Full time

    Overview Opportunity: Director of Marketing & Digital Larkspur Landing Hotels The Director of Marketing Digital for Larkspur Hotels functions as a brand lead and steward for marketing efforts supporting Larkspur Landing Hotels portfolio of Brands. This individual will spearhead the brands marketing strategy, identity, creative and messaging, as well as...

  • Programmatic Leader

    5 days ago

    Philadelphia, Pennsylvania, United States CMI Media Group Full time

    Programmatic Pioneer Wanted at CMI Media Group Join our team of innovators and thought leaders in the healthcare industry as we seek a Programmatic Leader to revolutionize the way we approach advertising. **About the Role:** As a Programmatic Leader at CMI Media Group, you will be responsible for developing and implementing cutting-edge Programmatic...

  • Digital Marketing Manager

    2 weeks ago

    Philadelphia, United States Robert Half Full time

    Job DescriptionJob DescriptionWe are looking for a Marketing Manager for our consumer manufacturing company in Reading, PA. The role will involve a range of duties including assisting the sales department, generating experience in leads, and contributing to B2B marketing strategies. This position is perfect for those with a background in digital marketing,...

  • Product Stylist

    4 weeks ago

    Philadelphia, Pennsylvania, United States Free People Full time

    Job Summary:The Associate Flat Stylist plays a crucial role in maintaining the visual identity of Free People by styling products for web photography. This position requires a strong understanding of current brand trends and a keen eye for detail.Key Responsibilities:Style products for web photography, adhering to brand guidelines and art...

  • Ecommerce Digital Retail Performance Coach

    3 weeks ago

    Philadelphia, Pennsylvania, United States Shift Digital Full time

    **Job Summary**Shift Digital is seeking a highly skilled Ecommerce Digital Retail Performance Coach to join our Field Consulting team. As a key member of our team, you will work closely with Toyota Region representatives to review their dealers' digital retailing processes and identify areas for growth and process efficiencies.**Key Responsibilities**Assess...

  • Senior Associate Programmatic

    2 months ago

    Philadelphia, United States Publicis Health Media Full time

    Job DescriptionJob DescriptionCompany DescriptionPHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate...

  • Senior Associate Programmatic

    1 week ago

    Philadelphia, United States Publicis Health Media Full time

    PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare...

  • Senior Associate Programmatic

    7 days ago

    philadelphia, United States Publicis Health Media Full time

    PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare...

  • Senior Associate Programmatic

    2 weeks ago

    Philadelphia, United States Publicis Health Media Full time

    PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare...

  • Digital Marketing Specialist

    6 days ago

    Philadelphia, Pennsylvania, United States True Commerce Full time

    Unlock Your Potential as a Digital Marketing SpecialistTrueCommerce is seeking a highly skilled Digital Marketing Specialist to join our global team. As a key member of our Marketing Department, you will play a vital role in executing our digital marketing campaigns, updating and maintaining our global website, and designing and launching landing pages that...

  • Ecommerce Digital Retail Performance Coach

    4 months ago

    Philadelphia, United States Shift Digital Full time

    ** Ecommerce Digital Retail Performance Coach - Toyota** Philadelphia Shift Digital is the leader in digital marketing program optimization. Established in 2008 and headquartered in Birmingham, Michigan, our comprehensive solutions help national brands and their local retailers measure, manage, and improve the performance of their digital marketing and sales...

Free People Digital Marketing Programmatic Manager

3 months ago

Philadelphia, United States Free People Full time

Role Summary:
Free People is looking for a talented Programmatic Display Manager to lead the development of a growing program. This role will be responsible for overseeing strategic planning, implementation and optimization of programmatic display advertising campaigns. You will leverage your expertise in digital advertising platforms, data analysis and campaign optimization to drive performance and achieve campaign objectives. The role requires analytical skills, strategic thinking and proficiency in digital advertising. The Digital Marketing team is part of a larger integrated Digital group including Analytics, Brand, Content, Consumer Insights and UX. We collaborate with senior leadership and cross-team partners to drive Free People’s digital business.

Role Responsibilities:

- Develop strategic recommendations for programmatic display advertising campaigns based on business objectives, target audience and market insights.
- Collaborate with internal teams to define campaign goals, KPIs and budget allocation.
- Conduct audience research and segmentation to identify relevant targeting strategies.
- Set up and launch programmatic display campaigns across various platforms (ie. DSPs, ad networks, direct buys).
- Manage the trafficking of creative assets and ensure compliance with platform specifications.
- Implement audience targeting, bid strategies and optimization tactics to maximize campaign performance and ROI.
- Monitor campaign pacing, delivery and performance metrics to make real-time adjustments as needed.
- Analyze campaign data and performance metrics to identify trends, insights and areas for optimization.
- Conduct A/B testing to improve campaign effectiveness.
- Utilize data-driven insights to optimize targeting, creative messaging and bidding strategies/
- Generate regular performance reports and insights, highlighting key metrics and actionable recommendations.
- Serve as the primary point of contact regarding programmatic display campaigns, always providing a strong POV on tech, creative & audience enhancements to drive results.
- Communicate campaign strategy, performance updates and optimization recommendations in a clear and concise manner.
- Collaborate with business partners to address questions, concerns and feedback
- Stay updated on industry trends, advancements in programmatic advertising technology and platform updates.
- Share insights and best practices with internal teams and clients to drive innovation and continuous improvement.

Role Qualifications:

- Bachelor's Degree in Marketing, Advertising, Business or a related field.
- 7-10 years in programmatic display advertising, retailer or agency preferred.
- Proficiency with programmatic advertising platforms such as DV360, The Trade Desk or similar DSPs.
- Excellent communication and interpersonal skills, with the ability to effectively collaborate with internal and external teams.
- Detail-oriented with strong organizational and project management abilities.
- Familiarity with ad tech ecosystem, ad serving technologies and industry standards.
- Proficiency in industry-standard tools like Google Analytics, Salesforce Marketing Cloud.
- #LI-BL1The Perks:
EEO Statement: