Director Communications

3 weeks ago

Hingham, United States KnitWell Group Full time

**About us**: KnitWell Group, a specialty retail operating company, comprises some of the most iconic brands in America - Ann Taylor, LOFT, Lane Bryant, and Talbots. Individually, our brands are unique and strong. Together, we are powerful.

Our common thread is our commitment to create exceptional products, provide memorable experiences, and achieve superior results. Our associates are innovators who thrive through collaboration and are dedicated to excellence. At the heart of it all are the customers we serve. We are dedicated to creating fashion that not only looks good but also makes our customers feel good.

**DIRECTOR OF COMMUNICATIONS AND ASSOCIATE EXPERIENCE**

**TALBOTS**
(Hingham, MA based office - hybrid role)

**ABOUT US**

KnitWell Group, a specialty retail operating company, is comprised of some of the most iconic brands in America - Ann Taylor, LOFT, Lane Bryant, and Talbots. Individually, our brands are unique and strong. Together, we are powerful. Our common thread is our commitment to create exceptional products, provide memorable experiences, and achieve superior results. Our associates are innovators who thrive through collaboration and are dedicated to excellence. At the heart of it all are the customers we serve. We are dedicated to creating fashion that not only looks good but also makes our customers feel good**.**

**ABOUT THE ROLE**

As the Director of Communications and Associate Experience, you’ll develop and execute communications strategies to connect associates to our company’s vision, drive engagement, and inspire our teams to deliver results. In this role, you’ll provide strategic counsel and communications coaching for top-level Talbots executives and will be the lead message developer for all major internal communication initiatives to support the brand. You’ll also maintain relationships with communications partners in stores, marketing, and public relations to ensure consistent communication across both Talbots and Haven Well Within.

**THE IMPACT YOU CAN HAVE**

**Strategic Alignment**: You’ll develop and implement a comprehensive communications strategy to align associates with our brand priorities and initiatives. Working alongside key stakeholders, you’ll manage day-to day communications and utilize feedback channels, data, and associate insights to continuously evolve the approach.

**Storytelling**: Serving as the Editorial Director of our internal communications channels, you’ll develop the content strategy for our digital platforms, establish the narrative for each season, create multifaceted touchpoints, craft, and design communications, and utilize various communications vehicles to engage the team.

**Associate Experience**: You’ll collaborate with leaders on engagement action plans and oversee the planning and implementation of both in-office and virtual events aimed at delighting associates. From concept to execution, you’ll lead these events and be responsible for maintaining and tracking the annual budget.

**Communications Counsel**: You’ll build relationships with executives, key stakeholders, and cross-functional partners to provide communications guidance and partner on the development and delivery of communications strategies that foster authentic and transparent communication.

**YOU’LL BRING TO THE ROLE**
- A bachelor’s or advanced degree in Communications, Public Relations, Marketing, or related field.
- Proven experience (7+ years) leading internal communications initiatives, preferably within corporate retail environments.
- Strong interpersonal skills, with the ability to build relationships, collaborate effectively with cross-functional stakeholders, and influence outcomes at all levels of the organization.
- Excellent written and verbal communication skills, with a keen attention to detail and the ability to convey complex information in a clear and compelling manner.
- Proficiency and familiarity with Microsoft Office Suite, Adobe Suite, and SharePoint (Viva Engage is a plus)
- A passion for communications and ability to work autonomously in a fast-paced environment.

**POSITION TYPE**

This is a hybrid role based in Hingham, Massachusetts. You’ll spend two to three days in our Talbots Corporate office and the balance of the work week remotely. You’ll be part of a broader corporate communications and associate experience team that supports multiple KnitWell brands. Your team leader will be based in New York.

LI-MJ1

**Location**: Corporate Office-ascena-Hingham, MA 02043
**Position Type**: Regular/Full time

**Equal Employment Opportunity**:

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