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Associate Director, Global Dermatology Marketing

1 month ago

Sleepy Hollow, United States Regeneron Pharmaceuticals Inc. Full time

This is a hybrid position and requires 3 days on-site in Sleepy Hollow, NY, 2 days from home. Fully remote work is not possible. This role cannot be based in Basking Ridge, NJ.
The Associate Director, Global Dermatology Marketing, will lead the development and execution of key global HCP, peer-to-peer, congress, patient marketing, and omnichannel initiatives to support the treatment of Atopic Dermatitis (AD) and new dermatology indications launches including Prurigo Nodularis (PN), Chronic Spontaneous Urticaria (CSU) and Bullous Pemphigoid (BP).

**In a typical day you will**:
Develop marketing tactics consistent with global strategy, comfort working with key opinion leading physicians, and ability to work well across multiple functions and indications.
Collaborate closely with alliance partner to ensure marketing tactics and initiatives are developed and executed consistently.
Develop and execute Global HCP marketing strategy, campaign, and messaging for HCP disease education and brand promotion that ladder to strategic imperatives for CSU and BP indications
Lead development of advisory boards, promotional speaker decks, and KOL engagement plans for CSU and BP indications
Develop global patient marketing strategies including patient awareness, acquisition, and retention campaigns as well as patient support program (PSPs) that global markets can implement for CSU and BP indications
Coordinate brand presence and activities (sponsorships, exhibits, advertising, symposia, etc.) at international scientific congresses across all dermatology indications
Lead development and implementation of HCP omnichannel strategy across all dermatology indications
Ensure that marketing processes, programs, and materials are developed, implemented, and effectively administered to be consistent with corporate guidance and all regulatory, legal, ethical guidelines
Manage agencies associated with key projects in HCP marketing, digital marketing, patient marketing, peer-to-peer, and congress activities to ensure project timelines and expenses are kept on scope and within budget
Serve as the commercial excellence lead, supporting Regeneron global affiliate offices in the localization of global strategies, materials, and market and competitive insights for CSU and BP

**To be considered you must have**:
Bachelor's Degree, MBA a plus
10+ years of "progressive" pharmaceutical industry or relevant professional experience; 5+ years of pharmaceutical/biotech marketing
Dermatology and/or Immunology experience preferred
Previous patient marketing experience preferred
Global experience a plus
Previous work within a co-promote or Alliance is a plus
Launch experience a plus
Ability to represent Regeneron’s perspective in alliance partnership and influence in a matrix organization
Must be willing to travel approximately 25% (including weekends) to attend conferences and meetings as needed
Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, nationality, national or ethnic origin, civil status, age, citizenship status, membership of the Traveler community, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or parental status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations. The Company will also provide reasonable accommodation to the known disabilities or chronic illnesses of an otherwise qualified applicant for employment, unless the accommodation would impose undue hardship on the operation of the Company's business.
Salary Range (annually) $151,800.00 - $247,800.00

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