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Product Data Science Manager, Cross-channel Ads
4 months ago
Position Summary...
What you'll do...
Walmart Connect is key to Walmart's growth strategy. Walmart has built a ~$3 billion dollar closed loop, in-house advertising business that is a robust, true omnichannel, media services division with WMC. We partner closely with brands on strategies and solutions that harness Walmart's unparalleled omnichannel influence. We deliver relevant retail ads and experiences that connect our customers with the brands and products they love. And we use Walmart's proprietary online and in-store data, encompassing 95% of American households, to measure campaign-correlated sales on our site and in our stores.
We are in search of an exceptional Product Data Science Manager with specialized expertise in cross-channel ads measurement to lead our ambitious product initiatives in the retail media landscape. This role demands a visionary leader who blends technical expertise with strategic acumen to develop solutions that empower advertisers to navigate the complexities of today's retail media and digital marketing ecosystem effectively
Locations: Hoboken, NJ - San Bruno, CA - Los Angeles, CA
Hybrid in office environment
**Responsibilities**
- Lead the development and execution of the product vision and strategy for our cross-channel ads measurement solutions including Marketing-mix modeling, Multi-touch Attribution, Sales Lifts, Ghost Ads, Incremental analysis, Casual inference. Aligning with the overall business objectives and customer needs
- Collaborate with engineering, UX/UI, sales, marketing, and analytics teams to design, build, and launch products that deliver measurable value to our clients
- Conduct in-depth market research to identify emerging trends, technologies, and opportunities in cross-channel measurement within the Retail Media space
- Collaborate with key stakeholders to gather and prioritize product requirements and feedback, translating them into actionable product features and improvements
- Define and analyze key performance indicators that inform the success of products, using data-driven insights to drive continuous optimization and innovation
- Establish robust metrics and analytics frameworks to evaluate product performance, drive continuous improvement, and justify product decisions with data
**Minimum Qualifications**
- Bachelor's degree in Business, Marketing, Computer Science, or related fields
- Minimum of 8 years of product management experience, with at least 3 years focused on the Retail Media or digital advertising industry
- Demonstrated success in leading product lines from conceptualization to market launch and post-launch optimization, particularly in a fast-evolving industry sector
- Proven track record of developing and launching successful products in cross-channel ads measurement or a similar area
- Deep understanding of the advertising technology stack, analytics platforms, and measurement methodologies, both online and offline
- Strong analytical skills and familiarity with measurement methodologies and technologies used in digital and offline advertising
- Excellent leadership and communication skills, capable of inspiring a team and influencing stakeholders at all levels Agile and adaptable, comfortable working in a fast-paced and evolving industry landscape.
**Preferred Qualifications**
- Master degree in Business, Statistics, Economics, Operations Research, or related field
- Experienced in building market mix and multi-touch attribution models
- Experience with advertising technology platforms Ad servers, DSPs, DMPs, etc.
- A visionary thinker with a passion for uncovering new opportunities in the intersection of retail and digital media
- Agile and resilient, with a proven ability to navigate ambiguity and lead teams through complex product development cycles
- A strong advocate for user-centric design and ethical data use, ensuring products meet the highest standards of usability and privacy.
- Expertise in the Retail Media ecosystem, including knowledge of e-commerce platforms, online and offline channels, and consumer behavior analytics
- Experience with data privacy regulations (e.g., GDPR, CCPA) and their implications for ads measurement
- Familiarity with agile development methodologies and tools Strategic thinker with an innovative mindset, always looking for new ways to solve complex problems.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for va
