Director, Product Marketing
4 weeks ago
At Entertainment Partners and Central Casting, we are committed to creating an environment where every employee is seen, where ideas, thoughts and perspectives are shared openly, and where fearless innovation is encouraged. Weaving diversity, equity, and inclusion into who we are will drive our competitiveness by encouraging creativity and enhanced decision making.
We help to power Oscar-winning films, Emmy-winning shows, and Clio-winning commercials. Feel the satisfaction of doing work that directly impacts the most exciting industry in the world. EP is poised to redefine and evolve the back-office processes of the entertainment community with security at the core of what we do.
Are you looking for the next opportunity to revolutionize an industry? If so.
**KEY RESPONSIBILITIES**
1. **Research**:
- Conduct thorough competitive analysis to identify market trends, competitor strategies, and opportunities for differentiation.
- Perform comprehensive market research to understand customer needs, preferences, and buying behaviors.
- Gather and analyze client feedback to inform product development and marketing strategies.
- Stay abreast of industry trends, emerging technologies, and regulatory changes that may impact the market landscape.
2. **Sales Enablement**:
- Develop and implement sales enablement programs to equip the sales team with the necessary tools, resources, and training to effectively sell our products.
- Create sales collateral, presentations, and other materials that articulate the value proposition of our products and address key customer pain points.
- Collaborate with sales leadership to develop sales playbooks, objection handling guides, and competitive battlecards.
- Track the effectiveness of sales enablement initiatives and iterate on strategies based on feedback and performance metrics.
3. **Messaging**:
- Craft compelling messaging and positioning that resonates with target audiences and effectively communicates the unique value of our products.
- Develop clear and concise product messaging frameworks that align with overall brand messaging and positioning.
- Collaborate with the marketing team to create engaging content, including website copy, blog posts, case studies, and whitepapers.
- Ensure consistency of messaging across all marketing channels and touchpoints.
4. **Product Launch**
- Lead the development and execution of product launch plans, including defining go-to-market strategies, target audience segmentation, and positioning.
- Collaborate with cross-functional teams, including product management, sales, and marketing, to ensure alignment and seamless execution of product launches.
- Create compelling launch assets and marketing materials, such as product messaging, sales presentations, demo videos, and press releases.
- Coordinate with the marketing team to plan and execute integrated marketing campaigns to generate excitement and drive demand for new products. Monitor and analyze key performance metrics to evaluate the success of product launches and identify areas for optimization.
**JOB REQUIREMENTS/QUALIFIFCATIONS NEEDED**
- Understand the products and services offering and approach of key competitors; communicate products and services differentiation to sales and provides input to senior leadership.
- Creative thinker, excellent listener and communicator.
- Minimum of 5 Years of b2b software product marketing experience.
- Strong communication and presentation skills.
- Ability to communicate with all levels of an organization comfortably.
- Ability to manage multiple projects with varying priority at one time -to deliver results on time and under budget.
- Excellent organizational and time management skills Bachelor’s degree.
Other benefits and perks included are:
- 401(k) retirement savings plan and company match
- Paid holidays, vacation time, and sick time
- Participation in company equity plans
- Employee Assistance Program, mental health and wellness programs
- Training and development
- Possibility of hybrid/flexible/schedules
- Annual bonus and merit reviews
The salary range for this position is $154,900 to $180,000 and will be commensurate with experience related to the position.
-
Director, Product Marketing
2 weeks ago
Burbank, California, United States Entertainment Partners Full timeJob Title: Director, Product Marketing at Entertainment Partners and Central CastingAt Entertainment Partners and Central Casting, we are dedicated to fostering an inclusive environment where every team member's voice is heard and valued, fostering a culture of innovation and collaboration. Our focus on diversity and equity not only enhances our ability to...
-
Director, Product Marketing
4 weeks ago
Burbank, United States Entertainment Partners Full timeJob Description At Entertainment Partners and Central Casting, we are committed to creating an environment where every employee is seen, where ideas, thoughts and perspectives are shared openly, and where fearless innovation is encouraged. Weaving diversity, equity, and inclusion into who we are will drive our competitiveness by encouraging creativity and...
-
Director, Product Marketing
4 weeks ago
Burbank, United States Entertainment Partners Full timeJob Description At Entertainment Partners and Central Casting, we are committed to creating an environment where every employee is seen, where ideas, thoughts and perspectives are shared openly, and where fearless innovation is encouraged. Weaving diversity, equity, and inclusion into who we are will drive our competitiveness by encouraging creativity and...
-
Director, Product Marketing
2 weeks ago
Burbank, California, United States Extreme Reach Full timeXR Company: A leading global technology platform dedicated to empowering the creative economy, XR operates in over 130 countries and 45 languages, serving the top global advertisers and facilitating over $100 billion in video ad spend globally. With more than half a billion creative brand assets managed in its enterprise platform, XR is at the forefront of...
-
Marketing Director
2 weeks ago
Burbank, United States ARRI Americas Full time**ARRI Americas**, world renowned distributor of Premier Professional Motion Picture Camera and Lighting equipment is looking for a **Director of Marketing**, or in other words someone who can make us look as good as we are! We have 100 plus years of skill, expertise and drive behind our name and pride in our standing within the entertainment industry, we...
-
Director- Growth Marketing
2 weeks ago
Burbank, California, United States Freestar Full timeAbout the Company:Freestar develops innovative monetization solutions for websites. By utilizing top-notch technology, data, and large scale, we empower website owners to maximize revenue effortlessly without the challenges of ad operations. This allows publishers to focus on their core strength: creating content.About the Position:The Director of Growth...
-
Director, Brand Marketing
2 months ago
Burbank, United States Paramount+ Full time**Overview**: Our Consumer Marketing team within the Paramount Streaming group is charged with distribution and monetization of premium content across the spectrum of digital partnerships and business models. This includes our direct-to-consumer subscription service, Paramount+. The Consumer Marketing Team is a diverse and agile group that works in an...
-
Director, Brand Marketing
2 days ago
Burbank, United States Paramount+ Full time**Overview**: Our Consumer Marketing team within the Paramount Streaming group is charged with distribution and monetization of premium content across the spectrum of digital partnerships and business models. This includes our direct-to-consumer subscription service, Paramount+. The Consumer Marketing Team is a diverse and agile group that works in an...
-
Product Marketing Manager
4 weeks ago
Burbank, United States Entertainment Partners Full timeAt Entertainment Partners and Central Casting, we are committed to creating an environment where every employee is seen, where ideas, thoughts and perspectives are shared openly, and where fearless innovation is encouraged. Weaving diversity, equity, and inclusion into who we are will drive our competitiveness by encouraging creativity and enhanced decision...
-
Product Marketing Manager
5 hours ago
Burbank, United States Entertainment Partners Full timeAt Entertainment Partners and Central Casting, we are committed to creating an environment where every employee is seen, where ideas, thoughts and perspectives are shared openly, and where fearless innovation is encouraged. Weaving diversity, equity, and inclusion into who we are will drive our competitiveness by encouraging creativity and enhanced decision...
-
Product Marketing Manager
2 weeks ago
Burbank, California, United States Entertainment Partners Full timeAt Entertainment Partners and Central Casting, we are committed to creating an environment where every employee is seen, where ideas, thoughts and perspectives are shared openly, and where fearless innovation is encouraged. Weaving diversity, equity, and inclusion into who we are will drive our competitiveness by encouraging creativity and enhanced decision...
-
Full-time Amd Market Trainer
4 weeks ago
Burbank, United States BDS Marketing Full timeESSENTIAL FUNCTIONS: - Deliver AMD brand & product training and promotional materials to retail store associates. - When applicable, conduct face-to-face 1:1 training and group training events, floor days, and host virtual training events. - Assemble intel and insights on AMD and top competitors - Manage your market rotation and report daily training...
-
Hospice Marketing Director/ community liaison
2 months ago
Burbank, United States MD Care Hospice Full timeJob DescriptionJob DescriptionJob Title/Position: Marketing/Community Relations DirectorYou must have health care connections for this job.Reports To: Executive Director/AdministratorJOB DESCRIPTION SUMMARYResponsible for managing all aspects of organization marketing including managing the members of the marketing team, establishing and maintaining positive...
-
Hospice Marketing Director community liaison
2 months ago
Burbank, United States MD Care Hospice Full timeJob Title/Position: Marketing/Community Relations Director You must have health care connections for this job. Reports To: Executive Director/Administrator JOB DESCRIPTION SUMMARY Responsible for managing all aspects of organization marketing including managing the members of the marketing team, establishing and maintaining positive relationships with...
-
Hospice Marketing Director/ community liaison
2 months ago
Burbank, United States MD Care Hospice Full timeJob DescriptionJob DescriptionJob Title/Position: Marketing/Community Relations DirectorYou must have health care connections for this job.Reports To: Executive Director/AdministratorJOB DESCRIPTION SUMMARYResponsible for managing all aspects of organization marketing including managing the members of the marketing team, establishing and maintaining positive...
-
Hospice Marketing Director community liaison
4 weeks ago
Burbank, United States MD Care Hospice Full timeJob Title/Position: Marketing/Community Relations Director You must have health care connections for this job. Reports To: Executive Director/Administrator JOB DESCRIPTION SUMMARY Responsible for managing all aspects of organization marketing including managing the members of the marketing team, establishing and maintaining positive relationships with...
-
Hospice Marketing Director/ community liaison
4 weeks ago
Burbank, United States MD Care Hospice Full timeJob DescriptionJob DescriptionJob Title/Position: Marketing/Community Relations DirectorYou must have health care connections for this job.Reports To: Executive Director/AdministratorJOB DESCRIPTION SUMMARYResponsible for managing all aspects of organization marketing including managing the members of the marketing team, establishing and maintaining positive...
-
Hospice Marketing Director/ community liaison
4 weeks ago
Burbank, United States MD Care Hospice Full timeJob DescriptionJob DescriptionJob Title/Position: Marketing/Community Relations DirectorYou must have health care connections for this job.Reports To: Executive Director/AdministratorJOB DESCRIPTION SUMMARYResponsible for managing all aspects of organization marketing including managing the members of the marketing team, establishing and maintaining positive...
-
Hospice Marketing Director/ community liaison
3 weeks ago
Burbank, United States MD Care Hospice Full timeJob DescriptionJob DescriptionJob Title/Position: Marketing/Community Relations DirectorYou must have health care connections for this job.Reports To: Executive Director/AdministratorJOB DESCRIPTION SUMMARYResponsible for managing all aspects of organization marketing including managing the members of the marketing team, establishing and maintaining positive...
-
Hospice Marketing Director/ community liaison
2 weeks ago
Burbank, United States MD Care Hospice Full timeJob DescriptionJob DescriptionJob Title/Position: Marketing/Community Relations DirectorYou must have health care connections for this job.Reports To: Executive Director/AdministratorJOB DESCRIPTION SUMMARYResponsible for managing all aspects of organization marketing including managing the members of the marketing team, establishing and maintaining positive...
