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Vp, Marketing
3 months ago
**VP, Marketing**
Remote, US
**Be at the center of AI**
Here is why people love most about working here: We're not just a company, we're part of a movement. Our dedicated employees and user community are democratizing data science and creating and promoting open-source technologies for a better world, and our commercial offerings make it possible for enterprise users to leverage the most innovative output from open source in a secure, governed way.
**Summary**
**What You'll Do**:
- Manages the marketing team to create and lead marketing strategies to meet Anaconda's objectives
- Serves as the executive owner for all marketing materials and creative assets, and ensures Anaconda's brand standards are upheld
- Defines the right mix of roles/ responsibilities to achieve marketing objectives
- Defines and oversees reporting standards for marketing KPIs; report marketing performance regularly
- Analyzes the business and proactively offer insights and recommendations to senior leadership
- Manages the marketing budget
- Builds productive relationships with senior leadership team and department leaders
- Continuously mentors and grows team
- Develop innovative marketing strategies and creative approaches to engage global audiences and enhance brand visibility in the AI and data science communities.
- Work closely with product development teams to align marketing strategies with product roadmaps, ensuring clear and consistent product messaging
- Lead the marketing team through rapid changes in market conditions and internal dynamics to maintain agility and effectiveness in marketing efforts
- Manage the marketing budget effectively, ensuring optimal allocation of resources across various channels to maximize ROI and meet financial objectives
**What You Need**:
- Previous experience as a VP of Marketing
- Experience leading teams in a hyper-growth startup environment
- B2B & B2C experience
- Deep understanding of demand generation strategy and execution
- Experience marketing emerging technologies (AI, Machine Learning)
- Team attitude: "I am not done until WE are done"
- Embody our core values:
- Great People
- Great Product
- Great Performance
- Care deeply about fostering an environment where people of all backgrounds and experiences can flourish
- Proven experience in crafting and executing marketing strategies across diverse geographical markets
- Experience in handling public relations or brand crises, ensuring swift and effective resolutions to maintain the company's reputation
- Demonstrated ability in financial planning and budget management within a marketing context, with a proven track record of maximizing efficiency and ROI
- Extensive experience in marketing open-source solutions, with a strong grasp of community-driven growth strategies
**What Will Make You Stand Out**:
- Experience working in a fast-paced startup environment
- Experience working in an AI or data science-oriented company
- Hands on experience with data science tools
- Strong background in developing and implementing customer engagement and retention strategies, particularly in technology-driven industries
- Demonstrated commitment to driving diversity and inclusion within marketing teams and through external marketing campaigns
**Why You'll Like Working Here**:
- Unique opportunity to translate strong open-source adoption and user enthusiasm into commercial product growth
- Dynamic company that rewards high-performers
- Collaborative team environment that values multiple perspectives and clear thinking
- Employees-first culture
- Flexible working hours
- Medical*, Dental*, Vision*, HSA*, Life* and 401K*
- Paid parental leave - both parents
- Monthly productivity stipend
- Pre-IPO stock options
- Open vacation policy*
- Quarterly Snake days (company-wide bonus day off)
- 100% remote
- FTE employees based on your region
- An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability._
- This job post expires 30 days from its original post date_
Anaconda is an EEO/AA employer M/F/V/D.
