Partner Engagement Specialist

3 weeks ago

Fort Lauderdale, United States Broward County Board of County Commissioners Full time

**REQUIREMENTS AND PREFERENCES**:
**General Description**Minimum Education and Experience Requirements**
- Requires four (4) years of experience in customer relations, including two (2) years of experience dealing with major cruise lines, airlines, or other relevant hospitality business entities.

**Special Certifications and Licenses**
- Must possess a valid Florida Driver's License.

**Preferences**
- Bachelor's degree in Marketing, Business Administration or related field.
- Proven experience in partner relationship management, preferably in a B2B or tourism-focused environment.
- Strong knowledge and proficiency in CRM systems.
- Proficiency in using Act-On or other marketing automation platforms.
- Excellent communications skills, both written and verbal, with the ability to effectively engage with partners and internal stakeholders.
- Strong analytical and problem-solving skills; ability to interpret data and make informed decisions.
- Exceptional organizational and time management abilities, with a keen attention to detail.
- Proactive mindset with a commitment to delivering high-quality work within deadlines.
- Ability to work collaboratively in cross-functional teams and adapt to a fast-paced, evolving environment.

**DUTIES AND RESPONSIBILITIES**:
**The functions listed below are those that represent the majority of the time spent working in this class. Management may assign additional functions related to the type of work of the job as necessary.**
- Partner Engagement Management:
- Serve as the primary point of contact for partner organizations, ensuring proactive and timely communication.
- Build and maintain strong relationships with partners, understanding their needs, and identifying opportunities for collaboration and growth.
- Collaborate with internal teams to develop joint marketing initiatives, campaigns, and programs that align with partner objectives.
- Provide support to partners, addressing inquiries, resolving issues, and coordinating resources as needed.
- Regularly assess partner satisfaction, gather feedback, and implement strategies to improve partner relations.
- Present publicly with industry partners and government officials. The ability to speak well publicly is necessary.

CRM Optimization:
- Develop, implement, and maintain effective CRM strategies, policies, and procedures.
- Ensure accurate and up-to-date data management within the CRM system, including partner information, interactions, and performance metrics.
- Analyze CRM data to identify trends, opportunities, and areas for improvement, providing actionable insights to enhance partner engagement.
- Create reports and dashboards to track key performance indicators (KPIs) related to partner relations and business development.
- Collaborate with cross-functional teams to integrate CRM processes and data across departments, ensuring consistency and efficiency.

Act-On Marketing Automation:
- Monitor campaign performance, track metrics, and provide recommendations for optimization.
- Leverage Act-On's features and functionalities to segment target audiences, personalize communications, and drive engagement.
- Collaborate with marketing and sales teams to align Act-On campaigns with overall business objectives and sales funnel strategies.

Performs related work as assigned.

In the event of a disaster (hurricane, etc.) all Broward County employees become emergency workers. This position will assist in various emergency functions as-assigned before, during, and after a disaster. This includes, but is not limited to, working at a general population shelter during a hurricane.

**WORK ENVIRONMENT**:
**Physical Demands**
- Physical demands refer to the requirements for physical exertion and coordination of limb and body movement._

Performs light to medium work that involves walking or standing virtually all of the time and also involves exerting between 20 and 50 pounds of force on a regular and recurring basis or considerable skill, adeptness and speed in the use of the fingers, hands or limbs in tasks involving close tolerances or limits of accuracy.

**Unavoidable Hazards (Work Environment)**:

- Unavoidable hazards refer to the job conditions that may lead to injury or health hazards even though precautions have been taken._

Involves routine and frequent exposure to traffic; moving machinery.

**SPECIAL INFORMATION**:
**Competencies**
- ** Manages Complexity**
- Makes sense of complex, high quantity, and sometimes contradictory information to effectively solve problems. Looks at complex issues from multiple angles; explores issues to uncover underlying issues and root causes; sees the main consequences and implications of different options.
- **
Cultivates Innovation**
- Creates new and better ways for the organization to be successful. Offers creative ideas, finds unique connections between previously unrelated elements. Actively encourages and supports others' creativity; builds upon and strengthens new solutions in

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