Group Sales Manager

1 week ago


Salem, United States Hawthorne Hotel Full time

The Group Sales Manager is responsible for securing group business for the hotel including booking overnight room blocks and meeting space for corporations, associations, and tour groups. Conduct site visits, detail event set-up and food & beverage needs, utilize Caterease to manage bookings, create contracts, assist with VIPs, greet guests while in house, and follow up after departure to ensure a seamless and positive client experience.

**Essential Functions**

The Group Sales Manager’s goal is to create a unique experience that is seamless and entices groups to return. **Please note this is **_**not**_ **a social catering position; rather, you will focus on group and corporate business.** Specific tasks include the following:
**Direct Sales**
- Actively prospect and qualify new business
- Maximizes current hotel key accounts by identifying and capturing those that offer revenue growth
- Develop and conduct persuasive verbal sales presentations to prospective clients
- Negotiate guest room rates, meeting room rental, function space, and/or hotel services within approved booking guidelines
- Articulate and leverage the benefits of the hotel to close sales opportunities
- Accurately produce and/or review all sales contracts, rate agreements, and/or banquet event orders
- Greet guests with professionalism, communicate cordially, and provide outstanding customer service
- Travel locally to conduct outside calls, promote the hotel and review competition
- Achieve personal and team goals as assigned

**New Account Development**
- Capture competitor's accounts through networking, research and reader board surveys in order to target and solicit those most probable to generate new business
- Acquire referrals from existing accounts
- Plan and implement an on-going target account list in order to create new revenue and acquire valuable hotel contacts and contracts
- Continually target and prospect for new business through telemarketing, individual creativity and innovation
- Represent hotel at trade shows, community events, networking events

**Account Service and Management**
- Maintain well-documented, accurate, organized and up-to-date file management system in order to serve client and employer in the most expedient, organized and knowledgeable manner
- Develop strong customer relationships through frequent communication and the use of professional, courteous and ethical interpersonal interaction
- Develop customer profiles and maintain an effective trace system, including trace dates and references, in order to best meet client needs, resulting in superior account service and increased revenues
- Maintain knowledge of market trends, competition and key customers of the hotel
- Promptly follow up on all customer needs and inquiries in an efficient and expedient manner

**Expectations**
- Must be able to meet clients on and off premises, to tour property and attend functions, to climb stairs, and operate basic office equipment
- Understand and follow verbal/written instructions
- Work on more than one task at a time
- Develop strong internal and customer relationships
- Set and manage priorities and plan activities in advance
- Solve problems and make sound business decisions
- Respond to coaching, feedback and training
- Exhibit a positive and involved team attitude to all hotel departments and maintains open communications with all co-workers for the best overall performance of the hotel.
- Fill in at the Font Desk as needed
- Participate in the Manager on Duty rotation

**Qualifications**
- Associates or Bachelor’s degree in Hospitality or related industry preferred
- Proven track record in sales is a must
- Previous hospitality sales experience preferred
- Requires effective business writing skills
- Familiarity with hotel management software (RoomMaster, Caterease) a plus

**Disclaimer**

The duties and responsibilities described are not a comprehensive list and that additional tasks may be assigned to the employee from time to time; or the scope of the job may change as necessitated by business demands.

The Hawthorne Hotel operates 365 days a year, 24 hours a day, and 7 days a week. You may be required to work a variety of shifts, including weekends and holidays and the night of the annual Halloween Ball.

Free on-site parking and hotel/restaurant discounts.

**Benefits**:

- 401(k)
- Dental insurance
- Employee assistance program
- Employee discount
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Vision insurance

Schedule:

- 8 hour shift
- Monday to Friday
- Weekends as needed

**Experience**:

- Sales Experience: 2 years (required)

**Language**:

- fluent English (required)

Work Location: In person


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