Head of Marketing
1 week ago
About usTreet is a venture-backed startup helping ecomm brands grow responsibly through resale. The apparel resale market is projected to double in the next three years, reaching $350B worldwide by 2027. Brands are leaving billions of revenue on the table and missing out on a powerful way to engage with their customers. With Treet, brands can launch their own resale experience in a matter of days, unlocking a new revenue stream, increasing customer loyalty, and reducing their carbon footprint.We launched Summer 2021 and we’re already powering the resale experiences for 180+ brands (the majority of resale sites worldwide), including Girlfriend Collective, Ministry of Supply, DÔEN, Tentree, and ASRV. Check out our site (www.treet.co) for more info on Treet and the company we're building.Our missionThe fashion industry is one of the biggest polluters worldwide. In order to reduce the massive amounts of waste, our mission is to ensure every item produced lives its longest life possible.We're on the lookout for a dynamic and experienced Head of Marketing to make Treet synonymous with branded resale for brands around the world.About youYou would be our dream candidate if...You have 5+ years of experience leading marketing at early-stage B2B SaaS companies with a proven track record of taking startups through multiple stages of growth.You’re a player-coach who can zoom out to strategize and direct your team while also rolling up your sleeves to execute strategic projects.You’ve designed and implemented marketing plans that hit ambitious targets.You’re fully up to speed with all modern marketing strategies and continue to stay connected and ahead of the curve with marketing tools and best practices.You’re creative and can design marketing strategies that will push our limits of what we thought was possible.You have a track record of designing and executing against marketing plans that have driven 2-3X annual growth.You’re data-obsessed, detail-oriented, and know that the best outcomes actions are ones that evolve through testing and iterating.You're able to leverage a wide array of marketing tools and automation processes to help us scale our marketing efforts efficiently.You aren't afraid of ambiguity, and it may even excite you.You care about sustainability and believe in the power of secondhand shopping.About the roleYou will join as our Head of Marketing with two direct reports: a Director of Marketing and a Senior Marketing Associate.You will be responsible for expanding and scaling Treet’s existing marketing strategy while identifying new growth channels.You will report directly to the CEO and partner closely with our Head of Sales.While you will be primarily responsible for demand generation, you will also help lead product marketing and brand-building efforts.You will work cross-functionally across all Treet departments (Partnerships, Sales, Product, Success, and Ops) to create a cohesive marketing strategy.You will collaborate closely with the leadership team on shaping future roadmaps and making key company decisions.While your role is defined as above, there will certainly be other areas you may be called to assist with periodically (as we're a small team and sometimes wear multiple hats).Here’s what’s in it for you:Work with the fastest-growing player in branded resale, powering the majority of branded resale shops worldwide (180 and counting).Our culture prioritizes you as a person first, employee second.You’ll get support from world-class investors, including Two Sigma Ventures, First Round Capital, Bling Capital, Matchstick, BAM Ventures, BBG Ventures, V1.VC, Techstars, Interlace Ventures, Alante Capital, Michael Broukhim (Co-Founder of FabFitFun), and Casey Armstrong (CMO of ShipBob).Mentor matching through First Round Capital's incredible mentor portfolio.You’ll get to work with an incredible team with alums from Faire, Airbnb, AfterPay, ShipBob, Indiegogo, Yelp, and more.Tons of great perks, like Friday lunches, annual ReTreets, health insurance fully covered (+ dental and vision partially covered), commuter benefits, monthly Lunch n’ Learns and Happy Hours, $50 in Treetbucks each month, monthly wellness stipend, 50% of WFH setup paid for, Gympass access, and more.
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