Digital and Creative Services Copywriter

2 weeks ago

Wilmington, United States ChristianaCare Full time

Are you looking for a career opportunity working for a healthcare organization that is based on excellence and love?

ChristianaCare is one of the country's most dynamic healthcare organizations, centered on improving health outcomes, making high-quality care more accessible, and lowering healthcare costs. ChristianaCare includes an extensive network of outpatient services, home health care, urgent care centers, three hospitals (1,299 beds), a free-standing emergency department, a Level I trauma center and a Level III neonatal intensive care unit, a comprehensive stroke center and regional centers of excellence in heart and vascular care, cancer care, and women's health. It also includes the pioneering Gene Editing Institute and was rated by IDG Computerworld as one of the nation's Best Places to Work in IT. ChristianaCare is a nonprofit teaching health system with more than 260 residents and fellows. It is continually ranked by U.S. News & World Report as the Best Hospital. With the unique CareVio data-powered care coordination service and a focus on population health and value-based care, ChristianaCare is shaping the future of health care.

ChristianaCare Offers

* Full Medical, Dental, Vision, Life Insurance, etc.
* Two retirement planning offerings, including 403(b) with company contributions
* Generous paid time off with annual roll-over and opportunities to cash out
* 12-week paid parental leave
* Incredible Work/Life benefits including annual membership to access to backup care services for dependents through retirement planning services, financial coaching, fitness and wellness reimbursement, and great discounts through several vendors for hotels, rental cars, theme parks, shows, sporting events, movie tickets and much more

About This Position

ChristianaCare is searching for a Digital and Creative Services Copywriter to serve as a key contributor to the Digital & Creative Services team within the Department of External Affairs, collaborating to develop, coordinate, write, edit and publish external web, digital, and collateral content.

Principal duties and responsibilities:

* Writes, edits and produces high-quality content to support the diverse communications needs of external audiences, including web copy, social media content, collateral, signage, advertising and presentations.
* Works at the direction of the Director, Digital & Creative Services and in collaboration with other members of the team to develop creative, high-impact, engaging content that helps to enhance ChristianaCare's reputation, create an exceptional patient experience, advance business goals, and make a positive impact on the health of people in the communities we serve.
* Edits copy and proofreads advertising, marketing, website, and social media content.
* Supports web and social media work processes, editorial calendars and production schedules in collaboration with the Digital & Creative Services teams.
* Participates in social media on-call rotation to manage after-hours and weekend social media requests or urgent communications needs (approximately 8 weeks per year).
* Performs other related duties and projects as required.

Education and experience requirements:

Bachelor's Degree, preferably in Advertising, Journalism, Communications, English or Public Relations required.

Five years of experience with a demonstrated ability to write and edit compelling, impactful, accurate content required.

Experience in writing and editing advertising, website and social media content required.

Experience in print and online publication, layout and design preferred.

Experience in health, medical and science writing preferred.

Experience in photo editing and working with photographers preferred.

Experience in managing freelance writers or photographers preferred.

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