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Senior Demand Generation Manager
2 months ago
- Understanding of Demand Generation KPI's Working on generating demands for White paper, webinars, ebooks, etc. Create Customer journey - email nurture created - looking to expand on other means
- Experience with funnel metrics and levers to move the needle on generating qualified leads and accelerating opportunity and pipeline velocity. Data Engineer, focusing more on Datawarehouse. Analysing data and optimizing the Databricks website, Youtube marketing channels, etc.
- Develop, plan and execute integrated marketing plans across a variety of tactics, including journey mapping, campaign development, content maps, nurture, events, and programs to create a consistent customer experience across all channels.
- Must have Integrated marketing experience.
- Must be familiar with Planning, reporting, execution.
- Experience with Marketo or Hubspot.
- Familiar with Asana Preferred job titles: Demand gen marketers, Integrated marketing campaign managers,
- 7+ years of professional experience, of which 5+ years experience in demand generation in a high-growth SaaS startup.
- Experience with funnel metrics and levers to move the needle on generating qualified leads and accelerating opportunity and pipeline velocity.
- Expert in end-to-end campaign development, execution, and measurement.
- Proficiency in marketing automation systems (Marketo) and ability to navigate Salesforce to pull reports on specific campaigns and understand the status of leads in the funnel.
- Interpret data, create insights and translate it into applicable changes.
- Strong project management skills to effectively deliver programs, and create alignment across groups.
- Prioritize and achieve in an environment that requires fresh thinking and new ideas.
- Strong growth mindset, having an open mind to new ideas and growth opportunities.