Sr Manager, Marketing Data Partnerships
3 weeks ago
Position Purpose:
The Senior Manager - Marketing Data Partnerships is responsible for driving the strategic vision, analytics, and enablement of use cases across our data and clean room partnerships. This role is responsible for all facets of our data integrations across Marketing and our Retail Media Networks. This leader and greater team act as an internal consultant to the organization's leadership, evaluating topics of interest and making recommendations for partnerships in alignment with the company's overall strategy; responsible for industry analysis; translates vision into strategic programs and is accountable for end-to-end implementation success; acts as the cross-functional strategic partner for third parties, internal departments and other enterprise organizations, including merchandising, marketing, IT, and finance; provides strategic visions, drives roadmaps, support analytics and insights for all initiatives.
Key Responsibilities:
40% Strategic Planning: Lead team in developing and maintaining mid to long-range strategic road maps, creating requisite business cases, competitive analyses, and driving program alignment across partner organizations from inception to implementation. Supports annual strategic planning process. 20% Program Management: Translates strategic vision and road maps into executable programs and leads team in realizing successful implementations. Acts as cross-functional strategic partner to homedepot.com and enterprise organizations in aligning program resources and priorities. 20% Analytics and Reporting: Owner of homedepot.com contact center data infrastructure and domain, reporting development resources as well as ownership of ad-hoc analysis, scorecards, and KPI generation processes. Supports the broader online team with data, reporting, and analysis. 10% Communication: Develops and presents to multiple levels of senior leadership, cross-functional groups, peers, and functional groups of associates in support of special projects, strategic initiatives, and KPI readouts. 10% Coaching and Development: Communicates effectively as a leader to develop talent on the team to provide best-in-class capabilities. Meets regularly with team members and peers. Responsible for reviews and performance management.
Direct Manager/Direct Reports:
This position reports to Senior Director, Marketing Operations This position has 5 direct reports.
Travel Requirements:
Typically requires overnight travel 5% to 20% of the time.
Physical Requirements:
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
Must be eighteen years of age or older. Must be legally permitted to work in the United States.
Preferred Qualifications:
Direct experience distilling complex and / or ambiguous business process, technology and customer experience opportunities into actionable plans for improvement. Experience in identifying new growth opportunities, customer behavior and technology trends and evaluating them for application in the direct area of business ownership. Experience leading, training and developing advanced analytical teams. Experience working with 3rd party clean room technologies. Experience with the systematic capture and aggregation of large data sets; familiarity with industry-standard business intelligence and data analytics platforms (e.g. Tableau, SSRS, Teradata, MicroStrategy). Familiarity and exposure to e-commerce technologies, principles, processes and business drivers. Advanced degree highly desirable; MBA preferred.
Minimum Education:
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
Minimum Years of Work Experience:
5
Competencies:
Ability to think both strategically and tactically; can easily break down the big picture and understand inherent risks and opportunities. Demonstrated ability to manage multiple programs across diverse enterprise groups. Exceptional interpersonal, communication, cross-collaboration and team skills. Communicates effectively at all levels and across diverse audiences. Ability to lead and motivate cross-functional groups and mitigate areas of risk and conflict appropriately. Experienced and adept at creating and organizing the development of presentations and presenting at all levels, including executive-level leadership.
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