Content Creator
4 days ago
This position is responsible for producing engaging and original content across various platforms to build brand awareness, attract target audiences, and drive engagement.This role requires a creative mindset and proficiency in various media formats.
Responsibilities:
- Create content that aligns with brand values and goals to attract, engage and retain target audiences
- Develop high-quality, original content for various platforms
- Collaborate with team to produce content and develop fresh ideas for topics and campaigns
- Track content performance using analytics tools and report on key metrics
- Use insights to refine content strategies, identify areas for improvement and align content with business objectives
- Create measurable learning objectives
- Develop right-sized training modules using blended learning and micro-learning strategies
- Organize, develop or source training materials to meet specific training needs
- Present product features and benefits in a clear and easy to understand way
- Manage multiple tasks, projects and program concurrently
- Build relationships with others and work together to solve problems and make improvements
- Utilize learning templates for consistent training delivery
- Develop training aids as needed
- Provide learning support as needed
- Perform other duties as assigned
- Experience designing and developing training materials and content to include creating instructor-led materials, online/e-learning modules, job aids, online tutorials, knowledge assessments and other training materials
- Experience designing, developing and evaluating assessments and using the assessment output data for performance and training improvements
- Ability to apply adult learning principles and incorporate this into curriculum design and development
- Working knowledge of eLearning development tools such as Camtasia, Adobe Photoshop, Adobe Premiere, SnagIt, LMS (or similar), virtual instructor-led training tools, and social learning tools
- Experience collaborating with stakeholders, SMEs, and managers
- Excellent communication skills and the ability to edit content for the purpose of knowledge transfer and skill development
- Ability to plan and arrange work independently with minimal supervision is required
- Good content management and organization skills
- Medical, Vision and Dentals plans offered
- Company equipment
- Cell phone/internet reimbursement
- 401(k)
- Company Shares through ESOP (Employee Stock Ownership Plan) with 401(k) match
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