E-Commerce Associate Manager

3 weeks ago

New York, United States LOCCITANE Group Full time

JOB SUMMARY:
The North America E-Commerce Associate Manager will help manage the day-to-day site merchandising and operations for LOCCITANEs USA and Canadian websites, on both desktop and mobile. This role will require working closely with cross-functional teams and some external agencies.

JOB RESPONSIBILITIES:
  • Website Merchandising
    • Own the creative briefing and implementation of website assets.
    • Ensure a strong sitewide launch for each product and marketing campaign through strong communication and organization with cross-functioning partners.
    • Check analytics portals including Google Analytics to identify potential optimizations.
    • Support the NA E-Commerce Manager in categorization and content animations across the site:
      • Strategize and brief new personalization experiences and project-manage them to launch.
      • A/B test new marketing initiatives and apply key learnings.
      • Leverage other markets best practices and optimize to implement locally in North America.
      • Partner with cross-functional teams (Retail Marketing, Customer Acquisition, Email, CRM, Retail, PR) to help support special requests and ad-hoc projects.
  • Website Operations & Promotions:
  • Maintain new and evergreen products including virtual kits, life cycle, inventory status and SKU updates.
  • Use robust data analysis combined with visual curation, to inform the optimal categorization of products to drive conversion.
  • Partner with marketing teams to support enhancement of existing products and creation of new product launches.
  • Create and test promo codes to ensure seamless execution and customer experience at checkout.
  • Track start and end dates and track inventory coverage for gifts with purchase.
  • All other duties or projects as assigned.
KEY PERFORMANCE INDICATORS:
  • Increase add to cart rate
  • Conversion optimization
  • Increase ATV
  • Seamless Website Content Execution
REQUIREMENTS:
EDUCATION:
  • BA / BSC required.
EXPERIENCE:
  • 3+ years experience in E-Commerce.
SKILLS:
  • Proficient in Excel.
  • Project management and organizational skills with a sharp attention to detail.
  • Strong grasp of business strategy and the ability to prioritize opportunities in a fast-paced environment.
  • Strategic, analytical, and creative thinker with the ability to react to performance KPIs.
  • Experience with various Content Management Systems (Demandware/Salesforce preferred).
  • Excellent writing and copyediting skills.
  • An entrepreneurial mindset with the rigor and discipline to build the business and creative competencies that will allow us to stand out in the market.
  • Proficient in HTML and CSS a plus.
  • Proficient in analytics platforms a plus.
The compensation for this role ranges from $60-$65K + bonus (based on skills, experience and with differentials applied if outside of NYC.)
PHYSICAL & TRAVEL REQUIREMENTS:
  • Minimal travel possible.
  • Candidate must be available to work on some bank holidays (e.g., Thanksgiving) and sometimes on evenings and weekends.

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