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Senior Living Sales Director

1 month ago

Aventura, United States International at Aventura Senior Living Full time
The Role:

The right person for our Community Relations Director role (aka full-time community sales leader) is a “hunter with a heart”. The Community Relations Director is responsible for the overall sales strategy and is an individual who creates and drives business for the community by exceeding community occupancy projections. Job Summary:
The goals and responsibility for this position are in the areas of networking, building partnerships, and targeting high growth opportunities. In addition, this position will provide oversight to event marketing both internally and externally. This position is “home-based” at the specific Thrive community and will require some travel by car in order to build a referral base/sourcing partners with the local community health care providers and the professional business community at large. A reliable mode of transportation and a safe driving record is mandatory Essential Responsibilities: 
  • Execute all community sales and marketing programs
  • Ensure that responses to inquiries are timely and appropriate
  • Follow established sales & marketing policies and procedures and assure compliance
  • Develop and maintain relationships with referral sources throughout the area. Increase the number of new contacts and relationships through cold calling, networking events, consistent follow-up and creative correspondence.
  • Educate, motivate, and support staff members’ role in sales and marketing efforts
  • Assure that sales & marketing budgets for the community are maintained
  • Review community daily to ensure a good first impression for touring success
  • Plan and execute community events to bring prospects and referral sources into the community
  • Participate in other community events to promote resident/family satisfaction and a positive culture
  • Maintain privacy and confidentiality of records, conditions, and the information relating to residents, employees, and the community
  • Maintain CRM database of leads and referral sources on a daily basis
  • Report complaints and grievances made by residents, families, visitors, agencies, etc. to the President
  • Establish and encourage an atmosphere of optimism, warmth, and interest in the community
  • Foster enthusiasm to market and sell our community services while establishing a positive reputation within the market area
  • Attend morning meetings to report sales activity and census while involving the team in resident retention planning
  • Participate in the social media efforts in the community, with assistance from team
  • Monitor and report possible health and safety hazards within the community
  • Abide by Team Member Handbook and Code of Conduct
  • Perform other related duties as assigned by the President
 Required Knowledge, Skills and Abilities:

  • At least two years of sales/business development experience, preferably within medical/healthcare sales or the Senior Housing Industry 
  • An engaged listener and a great communicator
  • Have an “intrapreneurial spirit”-a mindset that embraces innovation and is skilled at problem solving
  • Demonstrate GRIT-passion and perseverance for long term goals
  • Represent unquestionable ethics and integrity
  • Display strong organizational skills as well as the ability to follow-up, detail-oriented, ability to multi-task; prioritize projects and objectives while meeting deadlines.
  • Understand and have proficient computer skills utilizing Microsoft Office, Excel, and a CRM
  • Exceptionally strong at customer service
  • Understand and represent Servant Leadership-You can balance team and individual responsibilities, while contributing to a positive team culture
  • Ability to implement creative solutions specific to sales and marketing efforts
  • Have an ability to work some late nights and weekends
 Education and Experience:

  • Bachelor's degree or five to seven years related experience and/or training; or equivalent combination of education and experience