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Digital Strategist
2 months ago
Requirements:
- Strong understanding of digital marketing, lead generation, and the digital media landscape.
- Strong understanding of how digital channels work to deliver a holistic media plan.
- Data-driven mindset to see trends and implement appropriate changes
- Experience with Google Ads
- Experience with Facebook Ads
- Very basic understanding of web development and WordPress
- Basic knowledge of Adobe Creative Cloud (InDesign, Photoshop, Illustrator)
- Strong problem-solving skills
- Strong communication skills
- Willingness to do what needs to be done
- Accuracy and ATTENTION TO DETAIL
- Strong organizational and time management skills
- Flexibility on job duties and ability to wear “multiple hats.”
- Ability to work in a team environment
- Experience in an agency environment is a plus
- Strong MS Office and Google Suite skills
- High-speed internet access
Responsibilities:
- Monitor and optimize digital marketing campaigns
- Track, interpret, and translate campaign data into tangible, action-oriented strategies to increase client conversions.
- Continually monitor changes to create the best campaign performance possible.
- Create and update digital ads across all channels.
- This can require manipulating graphic templates with Adobe products or creating entirely new graphics.
- Schedule and monitor Facebook posts
- Add Content and maintain online listings
- Put together digital reports
- Put together ROI reports using data from multiple sources
- Research and stay up to date with digital marketing trends and new potential avenues for advertising
- Continually develop new processes or workflow modifications to help improve efficiency
- Ensure high levels of campaign performance and client satisfaction
- Present media recommendations and participate in client-facing activities as needed
What We Offer:
- Remote work atmosphere
- Equipment required for the position is provided
- Internet reimbursement
- Schedule flexibility within the parameters of our daily work hours
- 7 paid federal holidays
- 9 paid company holidays
- Holiday downtime- December 24 until the first business day after New Year’s Day
- At the end of your 90-day probationary period, you will be eligible to receive $1,800 or 50% of the employee’s major medical premium annually to help offset the cost of medical insurance
- A quarterly health and wellness stipend of up to $600 annually
- $1,320 annually in a Lifestyle Spending Account (prorated based on your date of hire)
- 40 hours of paid time off (prorated based on your date of hire)
- Employer-paid vision and dental insurance
- Employer-paid life, disability, and accident insurance
- After a successful 6 months, you are eligible for our 401(k)/Roth plan with matching up to 4%
- Company profit share
Thank you for reading through all the requirements and responsibilities for the Digital Strategist position. To show us that you pay attention to detail, please include the phrase “Digital Guru” in your cover letter and send it along with your resume and any additional information that may be applicable. The starting salary is commensurate with experience.