Partner Marketing Associate
2 weeks ago
About Gusto
Gusto is a modern, online people platform that helps small businesses take care of their teams. On top of full-service payroll, Gusto offers health insurance, 401(k)s, expert HR, and team management tools. Today, Gusto offices in Denver, San Francisco, and New York serve more than 300,000 businesses nationwide.
Our mission is to create a world where work empowers a better life, and it starts right here at Gusto. That’s why we’re committed to building a collaborative and inclusive workplace, both physically and virtually. Learn more about our Total Rewards philosophy.
About the Role:
Gusto is looking for a Partner Marketing Associate to support the execution and coordination of partnership marketing campaigns. This is a hands-on role where you will assist with event coordination, campaign logistics, and the creation of marketing materials, reports, and briefs. We're seeking someone who is eager to learn, organized, and detail-oriented, with the ability to juggle multiple campaigns simultaneously.
About the Team:
In this role, you’ll collaborate closely with the Partnerships, Product, Marketing, and Sales teams, actively participating in campaign execution, event coordination, content creation, and performance reporting. You’ll manage logistics for partner events like webinars, workshops, and trade shows, oversee the development of on-brand marketing materials, coordinate campaign timelines and deliverables, and track metrics to optimize outcomes. If you're passionate about learning and excited about growing within the marketing function, this position offers hands-on experience in partner marketing, where you'll play a key role in Gusto's partnership efforts.
Here’s what you’ll do day-to-day:
- Campaign and Event Coordination: Support co-marketing campaigns by managing timelines, assets, and deliverables. Oversee event logistics for webinars, workshops, and trade shows.
- Marketing Materials Creation: Work with design and content teams to coordinate the development of on-brand collateral, such as blog posts, whitepapers, case studies, and social media content.
- Project and Campaign Briefs: Draft clear, structured briefs to communicate goals, timelines, and tasks to internal teams and external partners.
- Reporting and Performance Tracking: Track campaign metrics and generate reports, providing insights for team optimization.
- Stakeholder Communication: Regularly communicate with internal teams (Marketing, Product, Partnerships) and external partners to align on campaign deliverables, timelines, and updates.
- Managing Multiple Projects: Coordinate and manage several campaigns simultaneously, ensuring that each project is executed on time and meets all set objectives.
- Technology Tools: Utilize platforms such as Salesforce, Asana, and CMS/WordPress to manage projects, track progress, and ensure proper documentation and communication across teams.
Here’s what we're looking for:
- Marketing Experience: 4+ years of experience managing successful marketing campaigns with internal cross-functional teams, external partners, vendors, or third-party agencies.
- Eager to Learn: Enthusiastic self-starter ready to grow marketing knowledge and gain hands-on experience.
- Organizational Skills: Detail-oriented with the ability to juggle multiple projects and deadlines.
- Collaboration and Communication: Strong written and verbal communication skills; effective in cross-functional teamwork.
- Analytical Mindset: Comfortable tracking KPIs and reporting insights for data-informed decision-making.
- Adaptability and Initiative: Comfortable handling shifting priorities and taking the initiative to address tasks that need attention without waiting for instructions.
- Technical Proficiency: Familiarity with tools like Salesforce, CMS/WordPress, Asana, and other project management or marketing automation platforms is a plus.
Our cash compensation amount for this role is $79,000/yr to $94,000/yr in Denver & most major metro locations, and $100,000/yr to $118,000/yr for San Francisco & New York. Final offer amounts are determined by multiple factors including candidate location, experience and expertise and may vary from the amounts listed above.
Gusto has physical office spaces in Denver, San Francisco, and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role).
Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto.
Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic.
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