Senior Director, Marketing Partner Management
2 months ago
Our brands bridge the gaps we see in the world. Old Navy democratizes style to ensure everyone has access to quality fashion at every price point. Athleta unleashes the potential of every woman, regardless of body size, age, or ethnicity. Banana Republic believes in sustainable luxury for all. And Gap inspires the world to bring individuality to modern, responsibly made essentials.
This simple idea - that we all deserve to belong, and on our own terms - is core to who we are as a company and how we make decisions. Our team is made up of thousands of people across the globe who take risks, think big, and do good for our customers, communities, and the planet. Ready to learn fast, create with audacity, and lead boldly? Join our team.
About the Role
The Senior Director of Marketing Partner Management will be responsible for leveraging Gap Inc.'s portfolio scale to maximize the performance and value received from all marketing partners. Sitting within the broader Marketing Shared Services organization, this role is part of a new approach for Gap Inc., where you will be tasked with managing the enterprise-wide marketing partner roster. As the Sr. Director of Marketing Partner Management, you will be responsible for overseeing the performance of current Gap Inc. partners, inclusive of agencies, technology platforms, media companies, and other marketing vendor partners. You will work in close partnership with the Gap Inc. Procurement organization and will be responsible for guiding the evaluation and selection processes for new strategic partners, inclusive of agency RFPs. Additionally, this role will collaborate closely with Brand and Marketing Shared Services stakeholders, as well as Finance, Legal, and Procurement teams to manage partner delivery against all contractual requirements.
What You'll Do
- Oversee the enterprise-wide marketing partner roster, ensuring Gap Inc. has best-in-class marketing partnerships with enterprise technology and media partners.
- Recommend and implement governance practices around partner roster management, new partner evaluation, criteria for selection and approval, and onboarding.
- Manage partner performance by developing scalable feedback frameworks (e.g., scorecards, consistent KPIs) for marketing stakeholders to optimize performance and working relationships.
- Develop joint business planning structures with key strategic partners to drive increased value across all four Gap Inc. brands.
- Drive ongoing strategic alignment and management of Gap Inc.'s agency roster, ensuring agency partners are appropriately incentivized and compensation is aligned with value received.
- Guide agency review processes when evaluating new agency partners for the portfolio.
- Act as the point of contact and link from Marketing to Financial, Legal, and Procurement for all systems and billing, reconciliation, and contracting of current partners.
- Provide inputs to the annual budget process including industry expectations regarding inflation and diversification in media partners or channels.
- Provide marketing subject matter expertise and input with Financial, Legal, and Procurement when drafting and negotiating new partner contracts.
Who You Are
- 10+ years of marketing experience, 7+ years in Marketing Operations or the equivalent.
- 5+ years of experience managing teams, with a proven track record of collaborative leadership, coalition building, and driving unity among disparate teams.
- Experience owning key marketing partnerships on behalf of brands, inclusive of agencies, media, and tech platforms.
- Experience leading formal RFP review processes for agencies and strategic partners.
- Experience partnering with Marketing leadership to directly influence outcomes in a matrixed environment.
- Exceptional communication and interpersonal skills, with the ability to collaborate and drive consensus across multiple teams and functions.
- Change agent and motivator, with the ability to build bottoms-up teams and approaches, and foster positive culture change at Gap.
- Entrepreneurial spirit with the ability to work through ambiguity, transform enterprise-wide ways of working, and infuse strategic thinking across levels.
Benefits at Gap Inc.
- Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic, and Athleta, and 30% off at Outlet for all employees.
- One of the most competitive Paid Time Off plans in the industry.
- Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.
- Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.
- Employee stock purchase plan.
- Medical, dental, vision, and life insurance.
Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training, and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. #J-18808-Ljbffr
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Senior Director, Marketing Partner Management
1 month ago
San Francisco, California, United States Gap Inc. Full timeAbout the RoleThe Senior Director of Marketing Partner Management will be responsible for maximizing the performance and value received from all marketing partners at Gap Inc. This role is part of a new approach for the company, where you will oversee the enterprise-wide marketing partner roster, ensuring best-in-class marketing partnerships with enterprise...
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Senior Director, Marketing Partner Management
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San Francisco, United States Gap Inc. Full timeAbout the RoleThe Senior Director of Marketing Partner Management will be responsible for leveraging Gap Inc.’s portfolio scale to maximize the performance and value received from all marketing partners. Sitting within the broader Marketing Shared Services organization, this role is part of a new approach for Gap Inc., where you will be tasked with...
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