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Social Media Coordinator

1 month ago

Troy, United States Jars Cannabis Full time
Job DescriptionJob Description

JARS Cannabis - Michigan - Corporate

Ready to elevate your career path to a new all-time high?

JARS Cannabis is more than just your average cannabis brand and retailer. We are a culturally inspired organization on a mission to rewrite the existing narratives that surround cannabis, one community at a time. We seek to empower the future leaders of our industry while creating an inclusive workplace environment that is fueled by celebrating the intersection of cannabis with creativity, community, and collaboration.

Implementing a progressive approach, we aim to provide only the highest quality of product and service to our customers and the communities that we are fortunate to inhabit. Striving to set a new standard of professional excellence in cannabis retail, our highly motivated team is comprised of knowledgeable experts who are committed to making the integration of cannabis into any lifestyle both easy and accessible.

Does this spark your interest? If so, we'd love to hear from you

What we are looking for:

The Social Media Manager will analyze metrics to execute engaging social media and influencer marketing strategies that connect JARS with target audiences and drive the strategic growth of our channels. This role will focus on increasing engagement, followers, traffic, and brand awareness while implementing social media best practices to grow our eCommerce footprint in all our retail markets. The ideal candidate is a digital marketing expert who is passionate about data analytics and eager to stay abreast of emerging public figures, technologies, and trends.

Social Media Coordinator

The Social Media Coordinator for JARS Cannabis is an analytical, curious, hard-working and fast-moving addition to the marketing team. Our ideal candidate is obsessed with community, connection and conversation. You're the first to identify emerging trends, have a knack for writing compelling copy, and love organizing high-level social calendars. The main focus of this role is managing the day-to-day responsibilities for JARS' social platforms.

This is a great entry-level position for anyone interested in furthering their career in a retail-oriented, fast-paced and trending market. If you want to take the jump - apply today

Responsibilities:

  • Curate, schedule, and publish content for social media platforms such as Instagram Feed & Stories, TikTok, Facebook, X, LinkedIn, and more.
  • Moderate & engage with followers in a regular and timely manner, and foster community interaction across all platforms.
  • Assist in the ideation and creation of JARS social content and campaigns for new product launches, events, marketing campaigns, other marketing initiatives.
  • Drives social media growth and engagement initiatives in partnership with JARS marketing team, brand partnerships, and influencer team members.
  • Monitor key social KPIs for JARS across all platforms
  • Keep pulse of social media content trends, new platform features, best practices, and provide channel and community insights with actionable next steps on an on-going basis
  • Stay abreast of the latest trends, news, and developments in the cannabis industry as well as social media platforms.
  • Ensure all content complies with legal and regulatory guidelines related to the cannabis industry
  • Actively engage with our social media community by responding to comments, messages, and inquiries in a timely and professional manner
  • Utilize social media analytics tools to monitor and analyze data points such as engagement, reach, and conversions.

Requirements:

  • Proven 1-2 years experience in social media or marketing experience required
  • An interest and knowledge for cannabis products and the industry
  • Collaborative and curious with an ability to quickly generate ideas and solutions
  • Excellent written and verbal communication skills, with the ability to craft engaging and persuasive content
  • Strong time management skills; ability to juggle priorities and multiple projects in a fast-paced environment
  • Proactive self-starter with strong attention to detail
  • Can-do attitude with ability to adapt to continually changing priorities and business needs
  • Experience with social platforms and features and publishing and reporting tools

Employee Benefits

  • Free Employee Assistance Program
  • Health, Dental & Vision Insurance
  • 401(k) Plan
  • Paid Time Off
  • Employee Discount
  • Internal Growth Opportunities

JARS Cannabis is proud to be an Equal Opportunity Employer. JARS does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.