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Communications Specialist
1 month ago
COMMUNICATIONS
Location: Dahlgren, VA
Qualifications:
- Bachelor's Degree in Communications, Public Relations, or Marketing and two (2) years of related experience OR six (6) years of related experience in public relations, public affairs, legislative engagement, or journalism.
- Experience in research, conducting interviews, writing, editing, and obtaining release/approval for various content formats.
- Proficiency in social media platforms and analytics tools such as Hootsuite.
- Ability to support employee communication programs, media relations programs, community relations, special events, and provide photography support.
- Must be legally authorized to work in the United States.
- Active Secret Clearance.
- Valid driver's license.
Duties and Responsibilities:
Photography Support:
- Deliver photography services for events, adhering to a journalistic (Associated Press) style.
- Capture, crop, edit, and caption photographs using a digital camera system and Adobe Creative Suite.
- Assign Visual Information Reference Identification Numbers to photographs following Style guidelines.
- Assist in creating internal and external communication materials, including print and online products, social media content, and digital signage.
- Maintain a comprehensive calendar and digital/hard copy archives of all events supported by photography.
- Archive photographs on the government's internal site within two business days of capture.
- Supply imagery for annual reports.
Communication Plan and Auditing Support:
- Assist in developing and writing an annual strategic communications plan, including research, data collection, metrics, and communication strategy execution.
- Provide an annual internal communication assessment to evaluate effectiveness and identify areas for improvement.
- Coordinate employee surveys and assess communication effectiveness.
- Conduct channel and content analysis reviews, recommending improvements and identifying gaps.
- Assess current communications against best practices and provide recommendations for upgrading, consolidating, or discontinuing channels.
- Present assessment findings and recommendations to the communications team and help build the new communication plan annually.
Social Media and Web Support:
- Assist in advisory, developmental, and managerial responsibilities within social media and web support.
- Provide expert counsel on optimal social media and web layouts to ensure engaging and user-friendly platforms.
- Contribute to the formulation and execution of impactful social media campaigns, creating compelling content aligned with company initiatives.
- Maintain and update social media presence, using tools like Hootsuite for streamlined content management.
- Manage content scheduling and updates for social media sites.
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