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Marketing - Senior Marketing Manager
3 months ago
About Us:
Read AI makes your meetings, emails, and messages more efficient with AI-generated summaries, transcripts, playback, and highlights. Our team is similar to our summaries: smart, efficient, and effective. This is just the beginning of our story, and if you are excited about improving every interaction with AI, Read AI is set to lead the way.
Job Summary:
Read AI is seeking a dynamic and experienced Senior Product Manager to join our growing team. This role is focused on driving the success of our innovative AI-powered products. The ideal candidate will have a strong background in marketing consumer applications, software-as-a-service (SaaS), particularly within a product-led growth (PLG) motion, and will thrive in a fast-paced, collaborative environment.
Key Responsibilities:
- Product Strategy: Develop and execute comprehensive product marketing strategies that drive user acquisition, engagement, and retention.
- Market Analysis: Conduct market research and competitive analysis to identify opportunities and threats. Use these insights to inform product development and marketing strategies.
- Go-to-Market Planning: Lead go-to-market planning and execution for new product launches, including positioning, messaging, and campaign management.
- Customer Insights: Gather and analyze customer feedback to understand user needs, pain points, and preferences. Use this information to guide product development and marketing efforts.
- Cross-Functional Collaboration: Work closely with product management, engineering, sales, and customer success teams to ensure alignment and drive product success.
- Independent Problem-Solving: Identify problems and propose solutions independently, demonstrating strong analytical and critical thinking skills.
- Performance Tracking: Monitor and analyze product performance metrics, providing regular reports and insights to stakeholders. Use data to drive continuous improvement.
- Corporate Social Management: Manage corporate social responsibility initiatives, ensuring alignment with company values and brand.
- SEO, SEM, and PPC: Develop and implement SEO, SEM, and PPC strategies to drive online visibility and traffic.
- Email Marketing: Plan and execute effective email marketing campaigns to nurture leads and engage customers.
- Sales Collaboration: Partner with the sales team to support product launches, provide marketing collateral, and align on go-to-market strategies.
- Brand Awareness: Help establish and accelerate awareness of the Read AI brand in the consumer software and SaaS spaces.
Qualifications:
- Experience: Minimum of 5-7 years of experience in product management and marketing, with a focus on consumer applications.
- PLG Experience: Proven track record of working within a product-led growth (PLG) motion.
- Analytical Skills: Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Communication: Excellent written and verbal communication skills, with the ability to clearly convey complex concepts to diverse audiences.
- Collaboration: Demonstrated ability to work effectively in a cross-functional team environment.
- Independence: Experience working independently, identifying problems, and proposing solutions.
- SEO/SEM/PPC: Proven experience with SEO, SEM, and PPC strategies and implementation.
- Email Marketing: Experience planning and executing email marketing campaigns.
- Corporate Social Management: Experience managing corporate social responsibility initiatives.
- Education: Bachelor’s degree in Marketing, Business, or a related field. An MBA or advanced degree is a plus.
Why Read AI?
- Innovative: We're set to bring AI to the masses by introducing technology designed to improve every interaction.
- Massive Impact: AI's greatest impact will be on the ability to allow people to do more, taking away mundane tasks and allowing them to focus on what matters the most.
- Growth Opportunities: Read AI is the fastest growing meeting notetaker in history, and is on pace to be one of the fastest growing consumer AI companies. With a recent $21MM Series A lead by Goodwater and Madrona, Read is set to build AI for the rest of us.
- Collaborative Culture: Work in a supportive and collaborative environment with a diverse and talented team.
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