Digital Marketer

3 weeks ago

Houston, United States Global Healing Full time
Job DescriptionJob Description

We are seeking an experienced self-starter to help out with the educational channel of Global Healing that creates and sells digital courses and certifications known as the Global Healing Institute by Dr. Group. The main role of the Digital Marketer is to build revenue and audience growth for the channel. The Digital Marketer should have a solid understanding of how customer funnels work–optimizing content so that it is engaging and turns visitors into leads and ultimately customers. Responsibilities will include growing an online educational institute and its related courses, as well as all the necessary touchpoints (Telegram, facebook ads, google ads, email, website, etc) that will lead to the purchase of digital products.

We want someone who is passionate, driven, motivated and embodies the entrepreneurial spirit to grow the Global Healing Institute by Dr. Group while also helping to change people’s lives in a fast-paced environment. If this sounds like you, we’d like to meet you.

RESPONSIBILITIES INCLUDE:

Developing strategies to increase leads, and conversion rates for digital products

Designing and implementation of well-mapped out sales funnel including opt-ins, automations, and email sequences

Collaborate with larger Marketing department for any cross channel promotions

Provide weekly status reports in a group setting with recommended action items.

Helping create trackable links for the team to track the progress of marketing efforts.

Research solutions to launch new plugins/software on websites to increase productivity, usability, or new business models.

Able to help create and execute Social Media strategies

Requirements

  • BA in Marketing or related field
    At least 2+ year(s) of digital marketing
  • Excellent organizational and time-management skills, with the ability to handle time sensitive deadlines
  • Creative writing, copy editing skills
  • Knowledge of facebook advertising, google advertising, microsoft advertising
  • Experience with email marketing
  • Strong analytical skills
  • Positive attitude, very reliable, and enjoys discussing strategy on the surface level, but also in detail
  • Impeccable attention to detail
  • Must be self-motivated and extremely proactive, you come to the table ready with solutions to problems
  • Track record of meeting and exceeding performance goals, you enjoy facing challenges head-on

BONUS:

  • Background in the natural health industry.
  • Actively embracing healthy living.
  • Experience working with online courses, educational content
  • Experience with wordpress, woocommerce, learndash LMS, installing and testing plugins

Benefits

  • Paid Time Off (PTO);
  • Company covered health, dental, vision, and life insurance
  • 5% 401(k) match plus an additional 4%
  • Wellness Credit
  • Employee store credit;
  • Company sponsored events;
  • Fun team-building activities.

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