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Digital Marketing Specialist
4 months ago
Job Overview:
**Duties**:
- Develop and manage digital marketing campaigns
- Utilize a range of techniques including paid search, SEO, and PPC
- Oversee the social media strategy for the company
- Manage online brand and product campaigns to raise brand awareness
- Improve the usability, design, content, and conversion of the company website
- Responsibility for planning and budgetary control of all digital marketing
- Evaluate customer research, market conditions, and competitor data
**Requirements**:
- Proven experience as a Digital Marketer or similar role
- Excellent understanding of digital marketing concepts and best practices
- Working knowledge of ad serving tools
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
**Skills**:
- WordPress
- E-commerce
- SEM (Search Engine Marketing)
- JavaScript
- Social media marketing
- CSS (Cascading Style Sheets)
- Analytics
- Google Ads
- Social media management
- Marketing
Pay: $50,005.75 - $60,221.98 per year
**Benefits**:
- Flexible schedule
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
**Experience**:
- Marketing: 1 year (preferred)
Work Location: In person