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Digital Marketing Specialist

4 months ago

Baldwin Park, United States Superior Communications Full time
Job DescriptionJob DescriptionSalary: $23.00 to $25.00 per hour

SALARY: $23.00 to 25.50 hourly 


SUMMARY

This position will support the PureGear Marketing / Digital Marketing teams with the production, development, and launch of digital media assets across multiple platforms to increase brand awareness, improve marketing efforts, and increase sales.

 

ESSENTIAL FUNCTIONS

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 

  • Contribute ideas to social media content and strategy
  • Assist with creating and managing weekly content calendar
  • Strategize digital marketing campaigns and product ideation as it relates to e-commerce.
  • Execute daily posts, stories, live video giveaways and monitor social media conversations
  • Maintain company social media pages and profiles
  • Stay up-to-date on latest social media trends, practices, and software
  • Assist with product inventory tracking as it relates to digital marketing
  • Assist with content creation as it relates to photography, video/photo editing and graphic design
  • Moderate user-generated content and messages appropriately, based on company and community policies
  • Assist with maintenance of digital file assets including, but not limited to, organization of files, file revisions, file naming conventions, and archiving
  • Collect and segment customer database, create & trigger promotional email marketing via Klaviyo
  • Manages both positive and negative news/review communications in collaboration with the Customer Service and Marketing teams
  • Other duties as assigned



SKILLS

  • Working knowledge of Instagram, TIKTOK, Facebook, Twitter, YouTube, LinkedIn and other social media best practices
  • Familiar with social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns
  • Experience with digital advertising campaigns (Google ads, Facebook, YouTube, Instagram, etc.)
  • Excellent multitasking skills
  • Strong Mac computer skills
  • Strong written and verbal communication skills
  • Creative flair, originality, and strong visual sense
  • Work independently and be self-disciplined to meet objectives
  • Team player with the ability to contribute ideas and offer feedback

 

PREFERRED BUT NOT REQUIRED:

  • Experience with Adobe Photoshop
  • Photography skills including lighting, focus, and composition
  • Digital photo editing and manipulation
  • Bilingual in English and Spanish


SUPERVISORY RESPONSIBILITY

This position has no supervisory responsibilities.


WORK ENVIRONMENT

This job operates in a clerical office setting.  This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. 


PHYSICAL DEMANDS

This is largely a sedentary role; however, some filing is required.  This would require the ability to lift files, open filing cabinets and bend or stand as necessary.  Ability to lift a minimum of 10 pounds.


POSITION TYPE AND EXPECTED HOURS OF WORK

This is a full-time position.  Normal business days are Monday through Friday.  Work hours will be assigned in advance.



TRAVEL

Minimal local travel


REQUIRED EDUCATION/EXPERIENCE

  • 1-2 years of social media and campaign management, writing and content creation
  • Working knowledge of Instagram, TIKTOK, Facebook, Twitter, YouTube, LinkedIn and other social media best practices
  • BA Degree in Marketing or related field OR minimum 3-years industry experience


OTHER DUTIES

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the employee for this job.  Duties, responsibilities, and activities may change at any time with or without notice.


Referrals…

If this isn’t the job for you, perhaps you have a friend who would be a perfect fit.  Please send them this link

 

ADA - Superior Communications will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990. Reasonable Accommodations are available for qualified individuals with disabilities throughout the subsequent application process.

 

About Superior Communications

Superior Communications opened its newest distribution center outside Nashville, TN.  The 130,000-square-foot facility supports customers throughout the country with a focus on those in the region.  Superior is focused on helping our customers solve their go-to-market challenges through industry-leading services across the supply chain, from geographic location to value-added support in retail stores.

 

We offer a great benefits package including Medical, Dental, Vision, Life, Disability, Paid Time Off, Holidays, and Company match 401(k).

 

At Superior Communications we respect and seek to empower each individual and support the diverse cultures, perspectives, skills, and experiences within our workforce.  We are proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical​​​ condition, pregnancy, genetic information, gender, sexual orientation, gender identity or ​expression, veteran status, or any other status protected under federal, state, or local law.

 

For more information about Superior, visit www.superiorcommunications.com.  About Us