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Social Media Marketing
2 months ago
Position: Social Media Marketing Specialist
Location: Saint Louis, MO
Employment Type: Full-Time
Position Overview:
The Social Media Marketing Specialist will be responsible for developing and executing social media strategies to enhance our brand presence, engage with our audience, and drive growth. This role requires a mix of creativity, analytics, and a deep understanding of social media trends.
Key Responsibilities:
- Manage and monitor social media accounts, responding to comments, messages, and interactions in a timely and professional manner.
- Collaborate with cross-functional teams (e.g., content creators, designers, product managers) to support marketing campaigns and product launches.
- Stay up-to-date with the latest social media trends, tools, algorithms, and best practices, ensuring the company remains at the forefront of social media innovation.
- Run paid social media advertising campaigns, including audience targeting, budget management, and performance analysis.
- Build and maintain relationships with influencers and brand advocates to expand the company's reach and engagement.
- Perform market and competitor research to identify opportunities and areas for improvement.
- Ensure consistent brand messaging and tone across all social media platforms.
Qualifications:
- Proficiency in social media platforms, content creation tools, and analytics software.
- Strong written and verbal communication skills, with an eye for detail and creativity.
- Experience with social media advertising, including Facebook Ads, Instagram Ads, LinkedIn Ads, etc.
- Ability to analyze data and translate insights into actionable strategies.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
Job Posted by ApplicantPro